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Evolving the way audiences are targeted in digital advertising1-10 Employees
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Evolving the way audiences are targeted in digital advertising
Haystagg exists to help marketers create meaningful dialogue with desired audiences across the entire digital ecosystem, not just where users can be tracked, followed and segmented. We improve ad buying precision and extend campaign reach by revealing untapped audience pools beyond cookied users.

Our technology combines real time bidding with situational predictive targeting to deliver proven superior results in display advertising across devices at scale.  Check out our website at haystagg.com


Case Study:  
An S&P 500 Securities Service Provider needed 
highly targeted campaign with an effective CPA.

Challenge: Finding a network to fulfill the campaign 
and drive volumes of quality leads, while maintaining 
a CPA within a set budget.

Results: Dynamic budget allocation on prospecting and on retargeting
Reduced Cost per View by a factor of 2.75 vs. leading ad network
Improved overall CPA by 4.75x
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Avatar for Doug Newell
Serial Entrepreneur in Big Data Analytics/machine learning. 33 years in marketing analytics. Newest firm, Haystagg optimizes Internet ads, in rapid growth mode.
Total raised

$1.1M

Funded over

2 rounds

Latest round

Seed (Apr 2015)

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