Run a proper research pass on each brand before touching a timeline: category positioning, competitor ad libraries, customer reviews, support tickets, Reddit/comment mining. Messaging angles come from customer language, not brainstorms.
Build and maintain a creative strategy document per client: audience segments, awareness stages...
We are looking for a Shopify + Full Stack Developer who can take complete ownership of D2C/e-commerce brand websites, from development and maintenance to performance, CRO, speed optimization, and technical growth.