- B2C
- B2B
- Early StageStartup in initial stages
People at Gloworder
I’m a former bar owner who enjoys whiskey and convenience. As a bar owner, I scrutinized the bar business: customer service, bartender efficiency, inventory management, chargeback disputes, waste costs, age verification concerns, drink-and-dash procedures, liquor law liability, etc. ...and then wondered, “Could I fix these problems?” As a patron of other bars, I didn't like fighting the crowds to get a drink. I didn't like waiting patiently while taller or more obnoxious guys were served first. And, admittedly, I was embarrassed that, sometimes, I would stand on my tip-toes just to help to be seen. I didn't like shouting my order over the bar noise. And I didn't like when the bartender would make the wrong drink. Sometimes, I would simply write my order on a napkin and hand it to the bartender. ...and then I thought, “Wait, why can’t I do that from my phone?” So, I started a company.
Gordon Beecher
Founder
