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Fade Technology connects IP and Advertising to commerce on premium streaming & publishing platforms1-10 Employees
  • B2B
  • Early Stage
    Startup in initial stages
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Fade Technology connects IP and Advertising to commerce on premium streaming & publishing platforms
Fade is the world's first agnostic in-video commerce platform that lets businesses monetize video and advertising content with an instant checkout capability. The SaaS solution allows any business to enable products to be sold in a video without owning an eCommerce store. Fundamentally, Fade helps publishers deliver commerce experiences that support the tenets of new frontiers and interoperability in physical and virtual worlds.
1. Helping consumers shorten the discovery and buy paths to physical and digital goods. Eliminating end-less searches.
2. Digital Publishers and OTT streaming services are experiencing fierce competition pressure for viewers, ad dollars, and dwell time. Publishers are actively seeking technology partners to support new business models and user experiences that will create users' time spent on their sites, deepen engagement, and better business outcomes for brand partners/advertisers.
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