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ESSIO Shower company logo
Turn Your Shower Into A Spa1-10 Employees
  • Early Stage
    Startup in initial stages
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ESSIO Shower careers

Turn Your Shower Into A Spa
One of the fastest growing online home fragrance brands, with 562% YoY revenue growth. ESSIO was recently featured on Good Morning America. 15 seconds total air time. $100K sales in 24 hours. Backed by Justin Winter (CEO, Diamond Candles) and Kevin Harrington (Original Shark from Shark Tank & Inventor of Infomercial).

ESSIO is the world’s first aromatherapy diffuser that turns your shower into a spa. Sets up in seconds and diffuses 100% organic essential oils into the shower water. Six blends designed to enhance alertness, set the mood for romance, or invite the natural onset of sleep.

The starter kit comes with the shower device and three essential oil pods. Consumers can purchase the kit for $44.99 or sign up for auto-ship and get it at $29.99. Refills come in packs of 4 and 8 and start at $19.99 / $16.99 for auto-ship. The refills create an opportunity for a lucrative aftermarket via repeat sales on the ESSIO website. Think Nespresso but for the shower. For the mommy generation.
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Nils Friis
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candace friis
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Founder & CEO of @ESSIO Shower; Background in product development & marketing from @Amazon; @UCLA Anderson School of Management MBA 2013, @Brown University alum.
Valuation

$1.8M

Funded over

1 round

Latest round

Seed (Aug 2013)

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