ElderSense company logo
Hotels.com for smaller assisted living homes1-10 Employees
  • B2C
  • B2B
  • Early Stage
    Startup in initial stages
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ElderSense careers

Hotels.com for smaller assisted living homes
ElderSense is an assisted directory and digital marketing tool focused on smaller adult group homes licensed for 20 beds or less that make up 68% of industry beds. While the top 10 assisted living companies represent about a third of the market, our clients are the largest market segment but have the least depth of resources, personnel and tools to help them compete against the competition. We provide them with a full service platform to reach consumers, list of caregivers to fill staff openings, and digital marketing and SEO tools allowing them to stand shoulder to shoulder with their larger resourced competition.

Our client base cannot afford to pay large move-in fees. Our monthly rate is affordable, auto-renewed and charged to the home’s credit card, reducing invoicing and collection costs.

Just like Google's self-service model allows local pizza stores to compete against Domino's, we allow our smaller homes to compete digitally against their national eldercare competitors.
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P.K. Fields
Avatar for P.K. Fields
Founder @ElderSense • Studied at @New York University Dir. Internet Marketing and Content Dev. at Mirage Resorts, same position at Caesars Entertainment, Online Strategy at SVO
Valuation

$2.5M

Funded over

1 round

Latest round

Seed (Aug 2015)

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