Dawn Lee careers

Our innovation blends 18th-century food wisdom with modern needs, promoting concepts like *#FoodAsMedicine* and *#TabletFreeLifestyle. We improve through rigorous sourcing and **Food R&D by Innocent Minds* to ensure purity and efficacy. Scalability is driven by global e-commerce, 100+ franchise stores, and 50,000 retail counters by 2027, aiming for a revenue of 25 crore with a 35% EBITDA.

*Identified Problems:* Modern diets are nutrient-poor, causing health issues. Many brands meet only minimal standards and use deceptive marketing, lacking genuine benefits. There’s a loss of ancient, holistic food knowledge. Unlike others, we prioritize ethical, effective products that exceed standards, reviving natural wisdom for real health benefits and trust.

Our solutions focus on *#18thCenturyGoodness* with *#100%SatvikBrand* products, reviving ancient food wisdom, and promoting *#FoodAsMedicine. We ensure quality through ethical sourcing and **Food R&D by Innocent Minds, while balancing affordability and transparency. Supporting a *#CaffeineFreeEnergeticYouth** and *#TabletFreeLifestyle*, we bring Ayurveda to modern living.

We solve these issues by sourcing high-quality, ethical ingredients, ensuring our products exceed standards. We revive 18th-century food wisdom and educate consumers on natural diets, promoting trust with transparency. Our products balance quality and affordability, ensuring accessibility for all. Smart sourcing and research guarantee both effectiveness and affordability.