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Behavioral Research+Ideation Salon combining research & tech with data sciences & people1-10 Employees
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Behavioral Research+Ideation Salon combining research & tech with data sciences & people
Products:
(A) A digital experimentation platform using behavioral science-based methods for anyone to test easy, fun and relatable experiments.
(B) The data from these experiments feed into an interactive database with behavioral insights.

What does the product do?
These help companies understand people better and thus develop better product, HR or marketing/ branding strategies.

Current product competition:
- Slow-growth style 'agencies'
- Narrowly focused startups
- Academic circles with highly intellectual and beneficial, yet inaccessible theories to test in market
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Ajantha Suriyanarayanan
Avatar for Ajantha Suriyanarayanan
Founder @Culture& • Worked at @Deloitte Consulting, @General Electric • Studied at @University of Illinois, Chicago, @University of Madras
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