Catalysk Innovations careers

Trillions have been deployed to reduce emissions from power generation, transportation, industry, agriculture, etc. yet the results achieved are nowhere near where the world or India need to be. More needs to be done in each of these arenas, but we shouldn’t be limited to these arenas. Supply-push complimented by demand-pull will accelerate the rate of change.

72% of greenhouse gas emissions are related to household consumption. So shifting individual demand is the definition of a Systems Change Investment.

Considering 48.9% of India’s lending is to consumers, BFIs committing to reduce Financed Emissions are hamstringing themselves if they ignore their consumer loan book.

Catalysk is a startup working to accelerate the public’s shift to sustainability. We’re building a Sustainability Score for Individuals (similar to the Credit Score) that could be the foundation on which BFIs, corporates, governments incentivize sustainability. A comprehensive suite of Sustainability- Linked incentives (home loans, credit card rewards, insurance premiums, property tax rates, etc.) will strongly align the public’s financial interests with sustainability, and take sustainability mainstream.