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Big Marketing Data Bracketology Game1-10 Employees
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Big Marketing Data Bracketology Game
We developed an effective marketing and data collection platform in the form of a casual mobile gaming app. Through the construct of brackets (bracketology) and by positioning the focus to be on user choice, our platform captures genuine in-depth data through this casual entertainment vehicle. By filling out endless brackets across a wide spectrum of categories, users pick their favorite products, brands, or services and share their own personal interests. We can analyze and create prolific profiles around consumer interests and trends, through demographic, geographic, and psycho-graphic methods. Partnering with companies, we'll offer them our analysis on potential consumer likes and dislikes based on attributes such as color, material, size, design, etc. The combination of consumer entertainment with our complex data collection and algorithmic tools set us apart from many other marketing companies through the capture of more meaningful insights.
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Joseph Lazur
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Bracketopia Managing Partner — Brand / UI/UX / Design and Development.
Matt Tadman
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Founder Bracketopia
Valuation

$1M

Funded over

2 rounds

Latest round

Seed (Aug 2018)

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