Biotiful careers
Biotiful is an all natural and organic beauty products e-commerce.
Biotiful is also and mainly a unique application that is able to analyze any cosmetics list of ingredients and tell you how "natural" that product is by simply scanning its bar code.
The app reached over half a million downloads only in Italy which is the biggest market in Europe for the beauty sector with €7.2 billions spent in the year 2013 (L'Oréal Report 2013).
The e-commerce capitalize on this huge channel of perfectly profiled customers/users which allows an extraordinary growth without any marketing expense.
The final goal is to become the market leader in the organic/natural sector in Europe thanks to this priceless competitive advantage.
Biotiful is also and mainly a unique application that is able to analyze any cosmetics list of ingredients and tell you how "natural" that product is by simply scanning its bar code.
The app reached over half a million downloads only in Italy which is the biggest market in Europe for the beauty sector with €7.2 billions spent in the year 2013 (L'Oréal Report 2013).
The e-commerce capitalize on this huge channel of perfectly profiled customers/users which allows an extraordinary growth without any marketing expense.
The final goal is to become the market leader in the organic/natural sector in Europe thanks to this priceless competitive advantage.
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Damiano Hernando Rodriguez
Founder Biotiful • Worked at @NetLex • Studied at @Bachelor In Computer Science, University La Sapienza, Rome
Valuation
$500K
Funded over
1 round
Latest round
Seed (Oct 2014)
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