Culture and benefits at Beverage Society

We rely heavily on our system of product development. We run an extremely tight iterative loop. Problems are quickly dissected. A range of hypotheses are formed, and these hypotheses are debated. A few are selected to test, and tests are ran and analysed. The only true failure is unwillingness to test your work. The only unforgivable is unwillingness to allow new data to alter your preconceptions.