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Amplifi utilises ML to simplify complex legal language and gauge customer understanding1-10 Employees
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    Startup in initial stages
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Amplifi utilises ML to simplify complex legal language and gauge customer understanding
Amplifi can be used for consumers with new or existing credit products (such regulatory updates made to existing agreements due to COVID-19 payment holidays or amendments).

Amplifi takes what is typically a dry, text heavy, technical document and through the use of AI replaces it with an interactive, visual and simplified version. This generates auditable analytics and insights that enable banks to make product information personalised and easier to understand - significantly promoting engagement and customer understanding.

Underpinned by a patent pending engagement methodology, amplifi identifies product information that is proving challenging for customers to comprehend. This creates an intelligent audit trail which allows the bank to;
- Evidence customer understanding
- Help identify and pre-empt potential vulnerability issues
- Provide better duty of care and mitigate against future risk
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