Performance Marketer Intern

Job Description: Performance Marketing Intern

About Zintellix

Zintellix is an AI-driven B2B SaaS company focused on e-commerce analytics, AI-powered insights, Agentic Analytics, and AI SEO/GEO solutions. We help businesses transform data into actionable insights and improve their digital growth through AI-powered technology.

We are looking for a motivated and analytical Performance Marketing Intern to help drive customer acquisition, generate qualified leads, and scale our digital marketing campaigns.

Role Overview

As a Performance Marketing Intern, you will work on planning, executing, monitoring, and optimizing paid advertising campaigns across Google Ads and Meta Ads (Facebook and Instagram). You will collaborate with the marketing and business development teams to improve campaign performance, generate B2B leads, and support revenue growth.

Key Responsibilities

1. Google Ads

• Assist in creating, managing, and optimizing Google Search, Display, and other relevant ad campaigns.
• Conduct keyword research and competitor analysis.
• Develop ad copy, identify target audiences, and optimize landing pages.
• Monitor campaign performance, CPC, CTR, CPL, conversions, and ROAS.

2. Meta Ads (Facebook & Instagram)

• Set up and manage paid advertising campaigns for lead generation, website traffic, and retargeting.
• Assist with audience research, segmentation, and campaign testing.
• Coordinate creative testing for ad copies, images, videos, and calls to action.
• Analyze campaign results and recommend improvements.

3. Lead Generation & Growth

• Support B2B lead-generation campaigns for Zintellix's AI analytics and AI SEO products.
• Help identify target industries, customer segments, and ideal customer profiles.
• Optimize campaigns to generate qualified leads, demo bookings, and conversions.
• Collaborate with the sales team to improve lead quality and conversion rates.

4. Analytics & Reporting

• Track campaign performance using Google Analytics 4 (GA4), Google Tag Manager, and advertising dashboards.
• Prepare weekly performance reports and identify trends and opportunities.
• Assist with conversion tracking, UTM tagging, and campaign attribution.
• Recommend data-driven strategies to improve marketing ROI.

5. Marketing Experimentation

• Conduct A/B testing of ad creatives, messaging, audiences, and landing pages.
• Research competitor advertising strategies and industry trends.
• Explore AI tools to improve campaign research, reporting, and marketing productivity.
• Suggest new growth experiments to improve customer acquisition.

Required Skills

• Basic understanding of Google Ads and Meta Ads.
• Knowledge of digital marketing fundamentals, paid campaigns, and lead generation.
• Familiarity with keyword research, audience targeting, and ad copywriting.
• Basic understanding of CPC, CPM, CTR, CPL, conversion rate, and ROAS.
• Analytical thinking and willingness to work with data.
• Good communication, research, and problem-solving skills.
• Proficiency in Google Sheets or Microsoft Excel.

Good to Have

• Google Ads or Meta Blueprint certifications.
• Experience with GA4, Google Tag Manager, or Looker Studio.
• Familiarity with Canva and AI-powered marketing tools.
• Understanding of B2B SaaS marketing, e-commerce, or startup growth.
• Experience running personal, academic, or freelance advertising campaigns.

Key Performance Indicators (KPIs)

The intern's performance will be evaluated on:

• Campaign setup, execution, and optimization.
• Number and quality of marketing-qualified leads generated.
• Cost per lead and conversion rate improvements.
• Accuracy and consistency of campaign tracking and reporting.
• Quality of creative and audience experiments.
• Contribution to demo bookings and customer acquisition.

Targets will be defined based on campaign budgets, baseline performance, and business objectives.

What You Will Gain

• Hands-on experience running Google Ads and Meta Ads campaigns.
• Exposure to B2B SaaS marketing and AI product growth.
• Practical experience in lead generation, conversion optimization, and campaign analytics.
• Opportunities to work directly with the founding and growth teams.
• Experience using modern AI tools and marketing analytics platforms.
• A performance-driven environment with opportunities for increased responsibility.

Who Should Apply?

We welcome candidates who are curious about digital advertising, comfortable working with data, eager to experiment, and interested in building practical growth marketing skills.

Candidates with a strong willingness to learn and execute are encouraged to apply, even if they do not have prior professional experience.

Apply now to build real-world performance marketing experience with Zintellix.