Creative Intern, Brand + Content

LONA Beauty | NYC-Based
Part-Time | 10–12 Hours/Week | Academic Credit
Start Date: ASAP or Spring 2027

About LONA

LONA Beauty is skincare for people with more to do than skincare.

Built around High Standards, Low Maintenance, our adaptive, multi-use products combine high-performance skincare with a modern Western point of view. We believe beauty should fit into a full life, not get in the way of one.

We’re a small, founder-led team building LONA from the ground up, and we’re looking for a creative intern who wants to learn by being part of that process.

The Role

We’re looking for an NYC-based Creative Intern, Brand + Content to work closely with LONA’s Co-Founder and creative lead across the visual world of the brand.

This is a hands-on creative internship spanning content creation, social, design, shoots, events, and brand creative. One day you might be editing a Reel, the next working on a social graphic, shooting product outside, pulling references for an upcoming campaign, or capturing content at a LONA event.

You’ll meet weekly with LONA’s Co-Founder and work directly alongside her, gaining exposure to the thinking and decision-making behind building a consumer brand. With nearly 20 years of experience across beauty, fashion, editorial, startups, and consumer brands, she’ll provide hands-on mentorship across creative direction, brand building, design, content, art direction, and social.

The goal is for you to leave the internship with a stronger portfolio, broader creative skill set, and a real understanding of how a brand develops ideas and brings them into the world.

We’re accepting applications on a rolling basis. Candidates may begin as soon as possible, provided their school can approve academic credit for the current semester, or join us for Spring 2027.

The initial commitment is one academic semester, with the opportunity to continue through the full academic year.

This is an unpaid internship for academic credit, so applicants must be currently enrolled in a college or university and eligible to receive credit through their school.

What You’ll Do

Working alongside LONA’s creative lead, you’ll have the opportunity to:

• Shoot photo and video content for social, digital, events, partnerships, and other brand channels
• Edit TikToks, Reels, Stories, founder content, product content, and short-form video
• Support graphic design across social, email, events, presentations, and other brand touchpoints
• Participate in creative concepting and help develop recurring social and content series
• Attend shoots, events, partnerships, and activations to learn how to capture content in real time
• Build moodboards, creative references, shot lists, and visual concepts
• Assist with product and lifestyle photography
• Support layouts, decks, signage, printed pieces, and other brand creative
• Learn how creative work moves from initial idea through feedback, refinement, and execution
• Help organize LONA’s growing library of photo, video, and design assets
• Research emerging visual, social, beauty, fashion, wellness, and cultural trends
• Bring your own ideas, references, and creative discoveries to weekly working sessions
• Occasionally travel upstate or elsewhere nearby for shoots, events, and content

Who You Are****

We care more about taste, curiosity, initiative, and creative instinct than a long résumé.
You might be a great fit if you:

• Are currently enrolled in a college or university and eligible to receive academic credit
• Are based in NYC and able to regularly collaborate and shoot in person
• Are studying graphic design, art direction, advertising, photography, film, communications, marketing, fashion, or another related creative field
• Have a strong visual eye and a point of view
• Are comfortable shooting content on an iPhone
• Understand how to make content feel elevated without making it feel overly produced
• Can edit short-form video in CapCut, Premiere, or similar tools
• Have experience with Adobe Creative Suite, Figma, Canva, or similar design tools
• Understand TikTok and Instagram but want to think beyond individual posts and learn about the larger brand
• Love beauty, fashion, wellness, travel, hospitality, culture, and the outdoors
• Like getting outside, exploring somewhere new, meeting people, and experiencing things
• Notice details and naturally want to photograph, film, save, or share them
• Are resourceful, curious, and comfortable trying things
• Can take creative direction while also developing your own point of view
• Are organized, dependable, and responsive
• Want to learn what it actually takes to build a brand from the inside You do not need to be equally strong at photography, video, graphic design, and social. We’re looking for someone with a strong creative foundation who is excited to develop across all of them.

The Kind of Person We’re Looking For****

LONA is about living more and doing less to get ready for it.

We want someone who connects with that.

Someone who likes getting outside. Who notices the light on a road trip, a great sign in an old motel, the texture of a vintage jacket, the packaging at a roadside store, or the way a product looks tossed into a hiking bag.

Someone who can go from a laptop to a shoot to an event to a weekend upstate and see creative opportunities everywhere.

You should be excited to live the brand as much as create for it.

What You’ll Learn****

This internship offers direct access to the creative side of building an emerging beauty brand.
Through weekly working sessions, ongoing feedback, and hands-on projects, you’ll learn directly from a founder and creative leader with nearly 20 years of industry experience.
You’ll gain exposure to:

• Brand building and creative direction
• Art direction
• Social and content strategy
• Photography and video
• Graphic design and visual identity
• Creative concepting and campaign development
• Retail and partnership creative
• Events and experiential
• Founder-led brand building
• Giving and receiving creative feedback
• Taking an idea from concept through execution
• Building a cohesive brand across many different touchpoints And importantly, you’ll have the opportunity to create work that actually goes live and can become part of your portfolio.

Details****

Location: NYC-based. Regular in-person collaboration is required.

Start Date: ASAP or Spring 2027, depending on candidate availability and school requirements. Applications will be reviewed on a rolling basis.

Hours: Approximately 10–12 hours per week, with flexibility around class schedules and academic commitments.

Schedule: Hours may shift slightly week to week depending on shoots and events. Some weeks may include evening or weekend events in place of regularly scheduled internship hours.

Commitment: One academic semester to start, with the opportunity to continue through the full academic year.

Compensation: This is an unpaid internship for academic credit. Applicants must be able to receive internship credit through their college or university.

Travel: Occasional local and upstate New York travel may be part of the internship. All required internship-related travel expenses will be covered by LONA, and travel/event time will count toward the internship commitment.

How to Apply****

Please send us your resume or LinkedIn, social handles, and examples of things you’ve created.

That could be a portfolio, Instagram account, TikTok, photography, short film, design project, school assignment, moodboard, personal project, or something else that shows us your eye.

We care much more about seeing how you think, what you notice, and what you’re drawn to than receiving a perfectly polished portfolio.

And tell us one thing:
What have you seen, made, visited, watched, or discovered recently that inspired you creatively?