Copywriter

• Create content marketing campaigns to drive business.
• Produce original, precise, clear, and credible content for internal and external campaigns as needed.
• Liaise with other departments (Social Media, Creative, etc.) and ensure the development of innovative content for ongoing projects on regular basis.
• Manage/create a content and content management system for clients.
• Track analytics to ascertain content engagement levels.
• Use/recommend AI tools wherever required for copy/content writing.
• Interpret client briefings to develop effective content.
• Manage multiple projects across a range of industry groups.

General Skills

• Excellent written and verbal communication skills.
• Adept at keyword placement and SEO best practices.
• Ability to handle pressure and meet deadlines.
• Knowledge of digital marketing, campaign management,
• Analytics, etc. would be an advantage.
• Experience in writing for both B2B and B2C storytelling for all forms of digital platforms would be an advantage.
• Teamwork, discipline, and a positive attitude are must- Have’s.