Creative Production Specialist

Position Overview

We are seeking an experienced Creative Production Specialist to provide graphic design and creative production services supporting the visual identity and marketing initiatives of a destination tourism program.

The Creative Production Specialist will be responsible for developing and producing branded marketing materials across print and digital platforms. This role will ensure visual consistency, adherence to brand standards, effective organization of creative assets, and delivery of high-quality, production-ready materials.

The successful candidate will work closely with the Tourism Program Manager and other marketing partners to translate strategic direction into compelling visual communications.

Key Responsibilities
Graphic Design & Creative Production

Develop and produce a wide range of print and digital marketing materials, including:

Visitor guides and downloadable travel guides
Visitor maps and itinerary PDFs
Rack cards and brochures
Posters and event flyers
Trade show displays and signage
Presentation materials
Print advertisements
Website graphics and banners
Landing page graphics
Email marketing graphics
Social media templates
Digital advertising graphics
Infographics
Downloadable resources
Interactive PDFs
Brand Management
Maintain and protect the organization's visual identity.
Apply established brand standards consistently across all materials.
Ensure appropriate and consistent logo usage.
Manage typography, color palettes, and graphic styles.
Create reusable templates for staff and contractors.
Update and organize brand assets as needed.
Digital Asset Management

Maintain an organized digital asset library containing:

Logos
Icons
Fonts
Photography
Video assets
Graphic elements
Templates
Final production files

Develop and maintain a logical file structure that allows authorized team members and contractors to easily locate and reuse creative materials.

Print Production Coordination
Prepare press-ready artwork for commercial printing.
Communicate with commercial printers and production vendors.
Obtain and review production specifications.
Review proofs and identify required corrections.
Coordinate revisions and final approvals.
Assist with production schedules and delivery timelines.
Collaboration

Work collaboratively with:

Tourism Program Manager
Social Media Manager
Content Creators
PR Agency
Website/Digital Services Contractor
Community Partners
Commercial Printers and Vendors

Participate in monthly creative planning meetings, project planning meetings, and regular communications throughout active projects.

Destination & Tourism Awareness

Develop and maintain familiarity with the Whidbey and Camano Islands destination, including:

Visitor experiences
Local businesses
Events
Seasonal tourism opportunities
Geographic characteristics
Community partners

Use this understanding to create relevant and effective tourism marketing materials and collaborate successfully with local partners.

Required Qualifications
Professional experience in graphic design, creative production, or visual communications.
Strong layout and typography skills.
Experience preparing files for both print and digital production.
Knowledge of branding and visual identity systems.
Excellent attention to detail.
Strong organizational and project management skills.
Ability to manage multiple projects and deadlines simultaneously.
Ability to receive direction and effectively incorporate feedback.
Strong written and verbal communication skills.
Ability to collaborate effectively with multiple stakeholders, contractors, vendors, and partners.

Experience working in destination marketing, tourism, hospitality, government, or nonprofit organizations is preferred.

Technical Skills

Candidates should have access to professional creative software capable of producing industry-standard deliverables, such as:

Adobe Creative Cloud
Adobe InDesign
Adobe Illustrator
Adobe Photoshop
Adobe Acrobat
Or comparable professional graphic design software.

The selected professional is expected to provide their own software licenses and equipment necessary to perform the work.

Preferred / Additional Skills

The following skills are considered a plus:

Photography
Photo editing and retouching
FAA-licensed drone photography, where applicable
Basic video editing
Motion graphics
Illustration
Accessibility standards for print and digital documents
Website graphic optimization
Experience with AI-assisted creative tools

The candidate should stay current with evolving creative software, AI-assisted tools, accessibility requirements, print production techniques, and emerging visual communication trends.

Key Deliverables

The Creative Production Specialist may be responsible for producing:

Production-ready print files
Editable working files
Web-optimized graphics
Social media templates
Brand templates
Digital guides
Maps
Brochures
Trade show materials
Event collateral
Marketing campaign assets
Core Competencies
Creative Excellence: Strong visual design, composition, typography, and branding skills.
Attention to Detail: Ability to identify design, formatting, and production issues before final delivery.
Organization: Ability to maintain structured creative assets and manage multiple projects.
Production Knowledge: Understanding of print specifications, press-ready files, digital formats, and production workflows.
Communication: Ability to clearly communicate with internal stakeholders, contractors, printers, and vendors.
Collaboration: Ability to work effectively within a multi-partner marketing environment.
Adaptability: Ability to incorporate feedback and adjust creative work based on changing project requirements.
Innovation: Willingness to recommend new tools, techniques, and creative approaches.
Contract Details

The anticipated engagement is for one year beginning approximately November 1, 2026, with the possibility of renewal or extension based on performance, funding availability, and mutual agreement.

Portfolio Requirements

Candidates should be prepared to demonstrate relevant work through a portfolio, including examples of:

Print publications
Brand identity work
Marketing collateral
Visitor guides
Maps
Digital campaigns
Templates

Candidates should also be able to describe their workflow, project management process, software/tools used, and provide three professional references.