Social Media & Growth Strategist

Social Media & Organic Growth — GenMyo (Founder's Office)

GenMyo is an AI-guided wellness platform built natively on WhatsApp. We help people pause, reflect, and act with more awareness — and we want someone to help more of them find us.

We're looking for one person to own our organic social growth end to end. Not paid media, not vanity metrics — real audience growth built on content people stop for, save, and share. You'll start with Instagram and short-form video, then help us expand to new channels as we grow.

This is hands-on and early-stage. You'll set the strategy and also make the work: writing, scripting, producing Reels, testing hooks, and turning what you learn into the next round of content.

What you'll own

GenMyo's organic social strategy — channels, positioning, content pillars, and cadence
Content from concept to publish: posts, scripts, Reels, short-form video
The content calendar and a consistent brand voice across everything
Spotting emerging trends and adapting them to our brand without losing the plot
Community — replying, engaging, and building an audience that actually cares
A tight test-and-learn loop: hooks, formats, and CTAs, iterated on real data
Growth measurement — reach, retention, follower growth, saves/shares, click-throughs, and conversion to active users — and acting on what it tells you
Launching GenMyo on new platforms and tailoring the approach to each

You'll fit well if you

Have 0–3 years growing a real account — for a brand, startup, creator, or your own — or a portfolio that proves the same ability
Know the organic growth playbook and can talk fluently about the mechanics: hook rate, retention/watch-time, hold rate, saves and shares as ranking signals, awareness levels, content-pillar and hero/hub/help planning, and how the algorithm actually rewards content
Are a genuinely strong writer with an instinct for what makes people pay attention
Understand short-form video deeply — hooks, retention curves, shareability
Can take an idea from concept to published content without hand-holding
Are comfortable when priorities shift fast in an early-stage team

Nice to have

Canva, CapCut, or similar production tools
Comfort with AI/automation tools to produce faster
A track record of converting a social audience into users, not just followers
A real interest in wellness, mental health, or personal growth

📍 Remote

To apply, send your resume, portfolio, or social handles — plus one content idea you'd be excited to make for GenMyo — to [email protected].