Content Creator / Social Media Manager for P2P blockchain tutoring platform (equity based)

***********************************IMPORTANT NOTICE
THIS IS CURRENTLY A 100% EQUITY-BASED POSITION
NO SALARY OR CASH COMPENSATION IS OFFERED AT THIS STAGE
PLEASE DO NOT APPLY IF YOU ARE NOT SPECIFICALLY LOOKING FOR AN EQUITY-BASED STARTUP OPPORTUNITY**********************************************************************

Company Overview
APOLO P2P is the first global peer-to-peer tutoring marketplace focused exclusively on blockchain and cryptocurrency education.

The platform connects students with verified tutors through live one-to-one tutoring sessions supported by integrated real-time collaborative tools, including video calls, collaborative code editors, shared browsers, whiteboards, trading charts, and document collaboration environments.

Our mission is to make high-quality blockchain and cryptocurrency education globally accessible through live, practical, and personalized learning experiences.

We are currently looking for a creative, strategic, and highly proactive Content Creator / Social Media Manager to lead APOLO’s digital presence and help establish the brand within the global blockchain and crypto education sector.

This role is not limited to posting content. The person joining will help shape APOLO’s public identity, communication style, community engagement strategy, and long-term brand growth.

Working Structure

• Equity-based founding-stage position
• Fully remote
• Team collaboration is synchronous, not asynchronous
• Core working hours are Monday to Friday from 4:00 PM UTC to 7:00 PM UTC
• Long-term growth opportunity within the company
• Direct collaboration with the Founder & CEO, product team, designers, and future marketing contributors

Responsibilities
Content Strategy & Planning

• Develop and manage APOLO’s multi-platform content strategy aligned with platform growth objectives, onboarding campaigns, tutor acquisition, student acquisition, and brand positioning
• Build and maintain structured weekly and monthly content calendars
• Plan content around major crypto events, market narratives, blockchain trends, educational topics, and platform milestones
• Create structured content pipelines for launch campaigns, registration campaigns, tutor spotlights, educational series, onboarding flows, and community engagement initiatives
• Coordinate content priorities with the founder, design contributors, and platform roadmap objectives

Content Creation

• Produce high-quality content for Twitter/X, Instagram, LinkedIn, TikTok, Threads, and YouTube Shorts
• Create educational and engagement-focused content formats including short-form videos, carousels, infographics, educational posts, tutor spotlights, community posts, crypto-related explainers, memes, polls, stories, and launch countdown campaigns
• Repurpose long-form content into micro-content suitable for social distribution
• Transform blockchain and cryptocurrency topics into accessible and visually engaging educational content
• Maintain strong visual consistency with APOLO’s branding and communication standards
• Collaborate with designers and tutors to produce authentic educational and promotional content

Social Media Management

• Manage APOLO’s official social media presence across all supported platforms
• Schedule and publish content consistently
• Monitor platform engagement, comments, mentions, direct messages, and community discussions
• Participate actively in relevant crypto and blockchain conversations when appropriate
• Monitor trends, narratives, and emerging discussions within Web3, DeFi, Trading, Smart Contracts, Blockchain Development, DAOs, NFTs, and Crypto Education
• Ensure APOLO maintains a professional, educational, and trustworthy online presence
• Optimize content discoverability through proper hashtags, keywords, platform optimization, and audience targeting strategies

Community Growth & Engagement

• Help grow APOLO’s online community organically
• Create engagement strategies focused on education, community interaction, and tutor visibility
• Build relationships with tutors, students, creators, and blockchain communities
• Support community-oriented initiatives including AMA sessions, educational campaigns, community challenges, tutor showcases, launch events, and social engagement campaigns
• Help establish APOLO as a recognized educational brand within the blockchain and cryptocurrency ecosystem

Analytics & Performance Tracking

• Track and analyze platform performance metrics across all social channels
• Monitor reach, engagement, community growth, click-through rates, conversion performance, and audience behavior
• Generate monthly reports with actionable insights and improvement recommendations
• Test different content formats, posting strategies, hooks, and campaign structures to improve growth performance
• Identify high-performing content and scale successful formats

Requirements

• Proven experience as a Content Creator, Social Media Manager, or similar role
• Strong understanding of blockchain, cryptocurrency, and Web3 ecosystems
• Excellent written communication and storytelling abilities
• Strong understanding of social media platform dynamics and audience behavior
• Ability to create visually engaging content independently
• Experience using tools such as Canva, CapCut, Adobe Creative Suite, Figma, or similar editing/design tools
• Ability to work in a fast-moving startup environment
• Strong organizational and communication skills
• Ability to collaborate effectively during the company’s synchronous working hours

Nice to Have

• Experience creating educational or e-learning content
• Experience managing crypto or Web3 communities
• Experience writing Twitter/X threads related to blockchain or cryptocurrency topics
• Basic SEO knowledge for content optimization
• Experience with short-form video growth strategies
• Multilingual communication skills, especially English, Spanish, or Portuguese

Why Join APOLO?

Joining APOLO at this stage provides the opportunity to become part of the company during its foundational growth phase and contribute directly to building the first global live tutoring marketplace dedicated exclusively to blockchain and cryptocurrency education.

You will have:

• Direct impact on the company’s public brand and growth strategy
• High ownership and creative influence
• Close collaboration with the founding team
• Exposure to a rapidly growing global industry
• Long-term growth potential tied to the platform’s success
• The opportunity to help shape how blockchain and cryptocurrency education is delivered globally