Sales Develoment Representative

Sales Development Representative (SDR) / Business Development Representative

Location: Remote

Employment Type: Full-time

Target Market: United States

Compensation: Competitive base salary + performance-based commission

About the Role

We are looking for a highly driven Sales Development Representative (SDR) to help us grow our B2B software services business in the US market.

This role is ideal for someone who already understands how to sell software development, IT consulting, engineering, SaaS, or other technology services to US-based businesses and can independently identify prospects, initiate conversations, qualify opportunities, and convert them into qualified sales opportunities and clients.

You will work closely with the leadership and engineering teams to understand our capabilities, identify companies that could benefit from our services, and build a consistent pipeline of qualified US prospects.

What You'll Do

• Identify and research potential B2B clients in the US market.
• Build and maintain a strong pipeline of qualified prospects.
• Conduct outbound prospecting through LinkedIn, email, cold calling, and other relevant channels.
• Develop personalized outreach campaigns based on a prospect's business needs.
• Engage with founders, CEOs, CTOs, VPs of Engineering, Product leaders, and other decision-makers.
• Understand a prospect's technology requirements, business challenges, budgets, and timelines.
• Qualify leads and determine whether they are a strong fit for our software development and consulting services.
• Schedule qualified discovery calls and sales meetings.
• Follow up consistently with prospects throughout the sales cycle.
• Maintain accurate records of outreach, conversations, follow-ups, and opportunities in the CRM.
• Work with leadership to develop and refine sales strategies, messaging, and target customer profiles.
• Track and report key sales metrics such as outreach volume, response rates, qualified leads, meetings booked, conversion rates, and revenue generated.
• Continuously experiment with new prospecting channels, messaging, and approaches to improve conversion.

Must-Have Requirements

B2B sales experience selling software services to US clients is a major requirement for this role.

You should have:

• Proven experience in B2B sales, business development, SDR, or outbound sales.
• Previous experience selling software development services, IT services, technology consulting, SaaS, or similar technology solutions.
• Demonstrable experience selling specifically to US-based companies or clients.
• Strong understanding of the US B2B sales environment and buying process.
• Experience prospecting and communicating with senior decision-makers.
• Excellent spoken and written English.
• Strong cold-email, LinkedIn outreach, and cold-calling skills.
• Ability to understand technical concepts well enough to communicate the value of software and engineering services to both technical and non-technical stakeholders.
• Strong follow-up discipline and pipeline management.
• A results-oriented mindset with a clear focus on generating qualified opportunities and revenue.

Good to Have

• Existing relationships or a network within the US technology/startup ecosystem.
• Experience selling services to startups, SaaS companies, SMBs, or mid-market companies.
• Experience with outbound sales tools such as LinkedIn Sales Navigator, Apollo, HubSpot, Instantly, Smartlead, or similar platforms.
• Experience building outbound campaigns from scratch.
• Familiarity with CRM systems and sales pipeline management.
• Experience selling offshore or nearshore software development teams.
• Experience working with founders and technology leaders.
• A track record of independently generating leads and closing or influencing deals.

What We're Looking For

We're not simply looking for someone who can send hundreds of cold emails.

We're looking for someone who understands how to sell software services.

The ideal candidate can identify the right companies, find the right decision-makers, understand their pain points, craft compelling outreach, run effective conversations, qualify opportunities, and consistently turn prospecting activity into revenue.

You should be:

• Highly proactive and comfortable working independently.
• Commercially minded, with a strong understanding of what makes a lead valuable.
• Persistent without being pushy.
• Analytical, able to measure and improve your own performance.
• Excellent at communication and relationship building.
• Comfortable working with founders and senior executives.
• Motivated by targets and performance-based compensation.
• Willing to take ownership of the entire outbound prospecting process.

Compensation

The compensation structure will consist of:

Base Salary + Performance-Based Commission

Your commission will be directly tied to the business and clients generated through your sales efforts, giving you significant upside for consistently delivering results.

We are looking for someone who views this as a revenue-generating role, not simply an activity-based SDR position.

How Success Will Be Measured

Success in this role will ultimately be measured by qualified pipeline and revenue generated, rather than simply the number of emails or calls made.

Key metrics may include:

• Qualified leads generated
• Meetings booked
• Qualified opportunities created
• Lead-to-opportunity conversion
• Opportunity-to-client conversion
• Revenue generated
• Overall sales pipeline contribution

Why Join Us?

• Work directly with leadership and have significant ownership over the sales function.
• Sell high-value software engineering and technology services to the US market.
• Uncapped performance-based earning potential.
• Opportunity to build and own a significant portion of the outbound sales pipeline.
• Remote and flexible working environment.
• High level of autonomy and responsibility.

If you have a proven track record of selling software services to US businesses and are confident in your ability to generate qualified opportunities and revenue, we'd love to hear from you.