Founding Community & Content Lead

Founding Community & Content Lead

Remote | Cofounder / Founding Operator | Equity-Based | Pre-Revenue

Important Compensation Note

Oaqwoods is currently pre-revenue and tightly bootstrapped. This is not a salaried role at the start. This is a founding opportunity for someone motivated by ownership, creative influence, public visibility, startup upside, and the chance to help build a mobile app company from the ground up.

Future paid compensation may be considered once Oaqwoods reaches agreed revenue milestones.

Role Summary

The Founding Community & Content Lead will help build the public energy, community, and content engine for Oaqwoods products, beginning with Spitrz and the Dice Sports Series.

This person is responsible for helping make Oaqwoods apps feel active, visible, engaging, culturally relevant, and worth sharing. For Spitrz specifically, this role may become one of the public-facing voices of the app through content, community engagement, creator outreach, challenges, livestreams, interviews, and social campaigns.

Mission

Build the culture, content, and community systems that take Oaqwoods from early apps to active users, engaged communities, and recognizable brands.

Core Duties

• Create and/or coordinate short-form content for TikTok, Instagram Reels, YouTube Shorts, and other platforms.
• Help define the voice, tone, humor, and public personality of Spitrz and other Oaqwoods apps.
• Engage with rappers, producers, creators, battle rap fans, gamers, and early users.
• Help build and manage Discord or other community spaces.
• Respond to comments, DMs, community posts, and user conversations.
• Recruit early users, creators, ambassadors, influencers, and community champions.
• Create user spotlights, battle highlights, app challenges, creator prompts, and community-driven posts.
• Identify trends, memes, cultural moments, and content opportunities.
• Host or support online events, app challenges, community battles, and creator campaigns.
• Work with the founder and Founding Head of Growth to turn content and community activity into measurable growth.
• Help make Spitrz feel active, competitive, funny, creative, and worth sharing.
• Help shape Oaqwoods into a company with strong community-driven brands.

First 30 Days

• Audit Spitrz and the Dice Sports Series from a community/content perspective.
• Define the first content pillars for Spitrz and the Dice Sports Series.
• Create a 30-day content and community calendar.
• Draft the first creator challenge, community prompt, or ambassador concept.
• Recommend a basic Discord/community structure.
• Create or coordinate at least 5 pieces of short-form content.
• Begin engaging with target users, creators, and relevant communities.

First 90 Days

• Establish a consistent weekly content rhythm.
• Help launch or organize a community space for Spitrz or Oaqwoods.
• Build an early creator/community outreach pipeline.
• Recruit early creators, users, ambassadors, or community participants.
• Support at least one community challenge, campaign, or event.
• Help improve social proof, brand voice, and public engagement.
• Deliver weekly insights about what users, creators, and communities are responding to.
• Work with growth leadership to connect content activity to app installs, engagement, retention, and sharing.

Expected Time Commitment

• Initial target: 5–15 hours per week.
• Weekly leadership call required.
• Async communication through agreed tools.
• This may grow into a larger role if traction and revenue develop.

Ideal Candidate

You may be a strong fit if you are a:

• Community builder
• Content creator
• Social media operator
• Music marketer
• Creator economy operator
• Hip-hop or battle rap culture enthusiast
• Online community manager
• Brand personality builder
• Founder-type operator who wants ownership upside

You should be comfortable with:

• No salary at the earliest stage
• Early-stage uncertainty
• Being public-facing or highly visible online
• Building without a large budget
• Creating content and engaging users consistently
• Testing ideas quickly
• Talking directly with users, creators, and community members
• Being honest about what is working and what is not

Bonus if you understand:

• TikTok
• Instagram Reels
• YouTube Shorts
• Discord
• Creator outreach
• Hip-hop culture
• Battle rap
• Gaming communities
• Mobile apps
• Youth/creator culture
• Online challenges and viral content

Compensation Structure

• Equity / profit-interest opportunity: Suggested starting range of 1%–4%, vesting over 4 years with a 1-year cliff. Final amount depends on experience, commitment, scope, cultural fit, and level of public-facing responsibility.
• Revenue share: Optional performance-based upside may be considered for revenue, sponsorships, partnerships, creator campaigns, community programs, or channels directly owned by this role.
• Salary: No salary at the start. Salary discussion can reopen at agreed revenue milestones, such as $10k–$25k MRR.
• Equipment: No company equipment is provided at this stage. Candidate must have their own computer, internet connection, phone or content-creation device, and standard collaboration tools.

Founder-Led Project Opportunities

Oaqwoods is not only looking for people to help grow existing apps. We are also open to developing strong project ideas brought by founding team members.

If a founding member has an original app, product, campaign, creator concept, community concept, or media idea that fits the Oaqwoods vision, we are open to exploring it together. If Oaqwoods decides to build or launch the project, we would create a separate written project agreement before development begins.

That agreement would define project scope, ownership, IP rights, revenue share, profit participation, decision-making, responsibilities, and what happens if the project grows, pauses, spins out, or is sold.

The goal is to create a fair structure where original ideas are respected, builders are rewarded, and Oaqwoods can continue developing products in a clear and organized way.

Equipment and Operating Expectations

No company equipment is provided at this stage. Candidate must have their own computer, internet connection, phone/content device, and standard collaboration tools.

This role is remote, async-friendly, and ownership-driven. We value clear communication, consistency, initiative, creativity, and the ability to move without needing heavy supervision.