Marketing Expert Founder's Office – Fan Commerce Platform Launch (India)

Marketing Expert Founder's Office – Fan Commerce Platform/Marketplace Launch (India)

Role Overview

Position: Marketing Expert

Location: India (Remote)

Experience: 2–6 years preferred

Engagement Type: Full-time-Contractual

Compensation: Negotiable

Mother Company Website: https://nextwavestem.com/

About Us

We are building a new-age Fan Commerce Platform/Marketplace Launch in India, backed by the team behind NextWave STEM’s family office in India. FanGram, is an operating system for talent-led businesses that connects elite talent (athletes, creators, musicians, and entertainers) with their fans and global brands through commerce, content, and VIP experiences. Backed by the family office behind NextWave STEM, we are in a high-stakes, pre-launch phase and are looking for a data-driven, execution-first marketing professional to spearhead our 0→1 launch strategy.

This role is ideal for a high-accountability growth marketer who understands marketplace dynamics, viral growth loops, and how to convert social media traction into active, transactional user bases. You will be responsible for managing both sides of our marketplace: onboarding top-tier creator talent and driving hyper-engaged fan communities to scale our Phase 1 authentic merchandise launch.

Key Responsibilities

• Plan, manage, and grow the brand’s presence across platforms such as Instagram, Facebook, LinkedIn, YouTube, and other relevant channels. Create content calendars and social media strategies aligned with brand goals, campaigns, and audience growth.
• Create marketing content including captions, ad copies, promotional messaging, and campaign communication. Coordinate or create graphics, creatives, and visual assets while ensuring consistent brand identity and storytelling across platforms.
• Support and execute organic and paid marketing campaigns, including product launches, promotional campaigns, influencer collaborations, and seasonal initiatives. Analyze campaign performance and optimize strategies based on insights and audience behavior.
• Help build and engage an online community around the brand. Monitor trends, competitor activity, and customer feedback to improve content strategy, engagement, and brand positioning.
• Work closely with founders on brand-building initiatives and contribute ideas for customer acquisition, retention, partnerships, and overall growth strategy.

What We’re Looking For

• Strong experience in social media marketing, content strategy, and brand communication. Good understanding of visual storytelling, audience engagement, and consumer-focused marketing.
• Ability to create compelling marketing content and coordinate visual assets effectively. Familiarity with Canva, Adobe tools, Figma, or similar design platforms is a plus.
• Experience with Instagram growth strategies, influencer marketing, digital campaigns, and content-driven brand building is preferred. Basic understanding of performance marketing and analytics is an added advantage.

We are looking for someone with a sharp growth mindset, strong data execution skills, and the ability to work independently in a fast-paced startup environment. Prior exposure to the creator economy, digital talent management, marketplaces, or consumer tech platforms is preferred.

Preferred Backgrounds

Growth marketing, marketplace user acquisition, talent or creator agency marketing, consumer tech products, performance marketing, viral growth hacking, community management, or early-stage startup launch roles.

Why Join Us?

• Opportunity to help build a consumer brand from 0→1
• High ownership and creative freedom
• Direct collaboration with founders
• Fast-paced startup environment with strong growth opportunities
• Opportunity to shape the marketing direction and brand identity from an early stage

How to Apply

Please share:

• Your resume/CV
• Portfolio or examples of previous social media/content work
• Links to campaigns, pages, or brands you have worked on
• Current location and availability
• Expected compensation