Creative Product Owner

TRANZACT is a leading direct-to-consumer insurance services business, specializing in the distribution of Medicare Advantage, Medicare Supplement and Life & Supplemental insurance policies. Our focus is on leveraging our highly skilled team of over 3,000 professionals to deliver innovative solutions for our insurance carrier partners and provide consumers with a best-in-class experience.

We work with some of America’s largest insurance brands to attract, educate and connect with consumers. Our diverse team of analysts, writers, engineers, designers, business leads, data scientists and sales professionals all work together to create thoughtful, data-driven and effective marketing, technology, sales and servicing strategies. These efforts have resulted in TRANZACT earning recognition and winning awards from some of the biggest names in the industry.

When you become part of TRANZACT, you join a team of passionate people who push for excellence, follow through on commitments, and love to succeed together. Our culture rests on a simple principle – “Be Real” – that means being genuine, keeping your word, and having the courage to make tough decisions. Our “Be Real” values resonate and are meaningful to us. We are entrepreneurial, fast paced and empower our people. We know how to make things happen and know that our people are always the source of our success.

We need a Creative Product Owner who owns end-to-end delivery accountability for all creative assets, who operates with the same rigor as our Domain Product Owners, and enables our Creative leaders to focus on what they do best: producing best-in-class content and design.

Core Accountabilities

Role

This role is accountable for the delivery of every creative asset produced by the Content & Design team. Specific accountabilities include:

• Sprint Planning & Prioritization: Propose sprint priorities to the VP of Concrete; facilitate intake from Smartsheet to Jira; ensure alignment between stakeholder requests and team capacity
• SCRUM Execution: Lead daily standups, retrospectives, and planning ceremonies; maintain Jira hygiene (ticket updates, dates, requirements, status tracking
• Workflow Optimization: Evaluate and optimize the dual-board structure (Content/Design); identify and eliminate bottlenecks in the pitch → content → design → review → compliance & carrier workflow
• Stakeholder Management: Serve as primary point of contact for asset requestors; manage expectations, create and communicate timelines, coordinate reviews
• Efficiency & Automation: Identify opportunities to leverage technology, AI, and process improvements to increase team velocity and output quality; partner with Marketing Ops/Tech teams to implement solutions
• Team Performance: Track and improve efficiency metrics (cycle time, throughput, quality/rework rates); ensure Directors of Design and Content have protected time for craft development and team mentorship; report on and optimize Time & Cost Per Creative metrics.
• Cross-functional Delivery: Drive and own collaboration between Concrete and Marketing/MPS teams; lead WebDev-Concrete handoff meetings; accountable for successful delivery of Concrete assets in cross-team initiatives

Qualifications Include

• Marketing & Creative Fluency: 4-5+ years experience in marketing, creative agencies, content marketing, or paid media; can "speak the language" of designers, writers, and marketers
• Operations Mindset: Comfortable with the day-to-day foundational work—Jira administration, status updates, meeting facilitation, documentation—and sees this work as essential to team success
• Confident Leadership: Can lead and guide experienced creative professional and earns their respect through competence, organization, and follow-through
• Systems Thinker: Naturally identifies inefficiencies; proactively proposes process improvements and technology solutions; understands how workflows connect across teams
• Highly Organized: Manages complexity with ease; tracks dozens of assets across multiple stages; nothing falls through the cracks
• Collaborative, Not Controlling: Facilitates decisions rather than dictating them; builds trust with creative leaders by making their jobs easier

TRANZACT is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Equal Opportunity Employer/Disability/Vet