Brand Marketing Manager

Not Just Built for Litigators. Built by One.

The person who builds how an AI-native litigation platform shows up in the world. The hire who turns "litigator-built" from a tagline into something the market sees, reads, and repeats.

About OurFirm.ai

OurFirm.ai is redefining how litigation gets done. We're an AI-native platform purpose-built for trial lawyers and litigation teams, from solo practitioners to AmLaw 100 groups, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our platform does deep research, drafts court-ready filings, surfaces behavioral intelligence on judges and adversaries, and powers end-to-end litigation workflows. We cut through complexity so litigators can focus on what actually wins cases: judgment, strategy, and performance.

OurFirm's differentiator: We are the only platform with proprietary litigation behavioral data, judicial and adversary, designed by a trial attorney for the specific demands of high-stakes litigation. Not generic legal AI.

Stage signals: Sales team rolling, bleeding-edge AI tech, product rocks, NY founder-led sales + team already in seat.

Joining OurFirm Means Three Things

Trial mindset. We prepare like we're going to trial. Outcomes over intentions.
Litigator-built standards. If it wouldn't fly in front of a federal judge, it doesn't ship. Direct, ego-free feedback.
Speed with conviction. We move fast because our customers can't afford slow.

Founder-led. Litigator-built. No passengers.

If you're driven by impact, pace, and raising the bar, this is the place.

The Role

We're hiring a Brand Marketing Manager to build how OurFirm shows up in the world, across brand, PR, partnerships, and the conferences and rooms where litigation buyers actually decide.

This role reports to the Head of Marketing and is built for someone who wants to operate as a force multiplier across four functions that most companies hire four people for. You'll own the surface area of how the market experiences OurFirm: the press it reads, the booths it stops at, the partners it sees us with, and the narrative it walks away with. You will define what brand looks like at OurFirm, not inherit it. You'll work directly with the founder (a 15-year trial attorney), the Head of Marketing, and the sales team, and you'll be in front of customers, partners, and press from week one.

If you want a role that stays in one lane, this isn't it.

Title: Brand Marketing Manager
Base Salary: $150,000
Equity: Meaningful early-stage equity grant; 4-year vest, 1-year cliff
Location: NYC hybrid (3 days/week in office preferred; remote considered for the right operator)
Reports to: Head of Marketing

Brand

Build OurFirm's brand from a "litigator-built" tagline into a category-defining identity that earns the trust of a content-skeptical legal audience.

Own brand standards, voice, and the visual system across web, social, deck templates, and customer-facing materials.

Translate a 15-year trial attorney's perspective into a public narrative that resonates with partners, litigation chairs, GCs, and legal ops leaders.

Run brand campaigns tied to launches, trial wins, customer milestones, and category moments, and measure what actually moves perception.

PR

Launch and own the press function. Build relationships with reporters covering AI, legal tech, and the litigation industry, from Law360 and Bloomberg Law to The American Lawyer and trade podcasts.

Run the press pipeline end-to-end: pitches, briefings, press kits, and the launch moments that matter (funding, product, customer wins, category shifts).

Prepare the founder for media, podcasts, keynotes, and panels, with talking points, briefing docs, and the narrative discipline that protects the story over time.

Turn trial wins, judge profiles, and post-Heppner v. U.S. privilege moments into proof points the market remembers.

Partnerships

Identify and activate the partnerships that put OurFirm in front of litigators at scale: bar associations (NYSBA, NYSACDL, ABA), legal podcasts, litigation-focused communities, and adjacent tech partners.

Build co-marketing motions with partners that drive pipeline, not press releases: joint webinars, co-authored thought leadership, shared events.

Source and activate customer advocates: partners at trial boutiques and AmLaw teams who'll speak at conferences, co-author content, and anchor case studies.

Own partner enablement materials so co-selling and co-marketing motions actually land.

Conferences & Field

Own OurFirm's conference and field strategy end-to-end: LegalWeek, ABA TechShow, NYSBA, NYSACDL, ILTACON, and the regional bar events where buyers actually decide.

Run events soup-to-nuts: sponsorship selection, booth design, speaker placement, attendee outreach, on-site execution, lead capture, and post-event follow-up that actually converts.

Design and execute OurFirm-hosted experiences: dinners, roundtables, and founder-led salons, in NYC and the markets that matter.

Build the playbook for which events earn their cost and which don't, and kill the ones that don't.

Our Culture

We move fast and take our work seriously, because the attorneys using our platform do too. We are a small team, and that means everyone carries real responsibility from day one. There is no hand-holding, no bureaucracy, and no waiting for someone else to solve a problem. We stay close to our customers, iterate based on real feedback, and hold ourselves and each other to a high standard.
If you are someone who wants the structure and resources of a large organization, this is probably not the right fit. If you are someone who wants to be in the room where decisions are made, where your ideas shape the product and the process, and where the work you do today is still visible in the company years from now, we would love to talk.