Sr Integrated Media Planner

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**WHO WE ARE

Basis Technologies delivers software and services to automate digital media operations for leading agencies and brands.

Our comprehensive ad tech platform, Basis, supports the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place.

We are deeply committed to building software that will change the ad tech industry for the better and are equally dedicated to building an inclusive culture of highly motivated individuals who create a positive and supportive environment together. We invest in our culture and support our employees so they can do their best work.

Basis Technologies is headquartered in Chicago, and our employees have the flexibility to work from headquarters, completely remote, or a hybrid of the two. Please note, we are hiring on a remote working basis only in the U.S. and Canada.

ABOUT THE TEAMThe Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns.

WAYS YOU’LL CONTRIBUTEThis position will be responsible for account management and stewardship of media services for a suite of brand and agency advertisers. This role will oversee the development and quality control of media plans as well as presenting them to client stakeholders. Your contribution will be:

• Responsible for day-to-day account/campaign management and stewardship of media services, for a suite of brand advertisers
• Overseeing the development and quality control of media plans and media performance metrics, as well as presenting them to client stakeholders
• Partnering with research and strategy team members to develop and present integrated media recommendations
• Maintaining a strong understanding of the digital media landscape and the latest Basis products and solutions
• Mastering an understanding of how digital channels work together to drive different business outcomes
• Mentoring and train junior planning team members
• Bringing new ideas to clients through the latest digital innovation, research, and vertical expertise
• Using syndicated research to build rationale for recommended media strategies
• Collaborating with our analytics team to ensure media strategies are aligned to business objectives and measures of success
• Negotiating with vendors to secure the best inventory and pricing available for our clients
• Cultivating strong internal relationships with ad operations, campaign analytics, and search and social media planners.
• Operating with a solutions-oriented approach and a high degree of client servicing
• Ensuring high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
• Remaining on-top of advertising trends and provide POVs to clients on topics such as the cookie-less future

WHAT YOU BRING TO THE TABLE

• 4+ years of experience in digital media buying and planning
• Previous experience mentoring junior team members
• Strong understanding of programmatic media and real-time bidding
• Strong proficiency with holistic media planning fundamentals and media planning tools
• Experience with syndicated research tools
• Experience working alongside a Demand Side Platform
• Strategic thinking and proactive detail-oriented client service skills
• Strong written and verbal communication skills
• Strong issue resolution and problem-solving capabilities
• Ability to work well in a cross functional team environment
• Advanced Excel and PowerPoint skills

BONUS POINTS

• Hands on DSP buying experience
• Experience working with a 3rd party ad server
• Experience in digital reporting dashboards such as Datorama
• Basis Certified