Social Media Manager

Job Description:
We are seeking a talented Social Media Manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts, and responding to followers. You will manage our company image cohesively to achieve marketing goals. As a Social Media Manager, you should be up to date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our company’s views creatively.

Key Responsibilities:

• Develop, implement, and manage social media strategies to align with business goals.
• Create, edit, publish, and share engaging content daily (text, images, videos).
• Manage and oversee social media accounts on platforms like Instagram, Facebook, LinkedIn, and Twitter.
• Analyze the performance of social media campaigns using analytics tools and adjust strategies accordingly.
• Collaborate with other teams, such as marketing, sales, and customer service, to ensure brand consistency.
• Stay up-to-date with the latest trends in social media, digital marketing, and technology.
• Communicate with followers, respond to queries in a timely manner, and monitor customer reviews.
• Identify new opportunities for social media growth, including influencer marketing and partnerships.

Skills and Qualifications:

• Proven work experience as a Social Media Manager or a similar role.
• Hands-on experience with social media platforms and their analytics tools (e.g., Facebook Insights, Google Analytics).
• Excellent copywriting, communication, and content creation skills.
• Familiarity with design tools like Canva, Adobe Creative Suite, or similar.
• Strong knowledge of SEO, keyword research, and web traffic metrics.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Ability to multitask and manage time effectively.
• Strong organizational and project management skills.