Web Designer & Digital Marketing Specialist

Company: Tech In A Tux

Location: Remote or On-Site

Position: Project-Based

About Us:

Tech In A Tux is a dynamic IT solutions company that specializes in IT support, website design, digital marketing, and SEO. Our mission is to provide professional, client-focused services that help businesses succeed online. We are looking for a versatile Web Developer & Digital Marketing Specialist to manage multiple web projects, provide SEO, and lead social media marketing campaigns.

Role Overview:

This role involves designing and developing websites on platforms like WordPress, Shopify, and PrestaShop, as well as executing digital marketing strategies such as SEO and social media campaigns on platforms like Facebook, Instagram, TikTok, and LinkedIn. You will also maintain multiple projects and handle minor updates post-launch. For any larger scope of work, this will be treated as additional projects.

Key Responsibilities:

Website Design & Development:

• Build and maintain websites using platforms like WordPress, Shopify, and PrestaShop.
• Manage custom web development projects with scalable, responsive, and fast solutions.
• Ensure all websites are SEO-friendly and optimized for performance and speed.
• Implement best practices for mobile responsiveness and user experience (UX/UI).
• Provide fast and reliable hosting solutions for websites.

SEO & Digital Marketing:

• Develop and execute SEO strategies (on-page and off-page optimization, backlinking, content updates, meta tags, etc.).
• Manage social media marketing (SMM) campaigns on platforms including Facebook, Instagram, TikTok, and LinkedIn.
• Optimize content for local SEO and manage tools like Google My Business and Google Search Console.
• Implement email marketing strategies, including lead nurturing campaigns to convert potential clients.
• Track and improve organic traffic through SEO and social media, constantly refining strategies for better ROI.

Hosting Solutions:

• Provide fast, reliable, and affordable hosting options with consistent uptime and website monitoring.

Project Management & Collaboration:

• Collaborate with the internal Tech In A Tux team to align with both company and client goals.
• Stay updated on the latest trends in web design, SEO, and digital marketing to ensure the best results for our clients.

Key Skills & Competencies:

• Expertise in WordPress, Shopify, Wix, Webflow and PrestaShop development.
• Proficiency in SEO, including technical and content optimization.
• Experience with social media marketing across various platforms (Facebook, Instagram, TikTok, LinkedIn).
• Strong frontend development skills (HTML, CSS, JavaScript).
• Ability to provide reliable hosting solutions.
• Excellent understanding of Google My Business, Google Analytics, and Search Console.
• Effective communication, project management, and multitasking skills.
• Friendly and approachable, with a client-first mindset.

Qualifications:

• Proven experience in web design, SEO, and social media marketing.
• Familiarity with Google tools like Analytics and Search Console for tracking performance.
• A portfolio showcasing previous web development and digital marketing projects.
• Excellent communication skills and a strong ability to manage multiple projects at once.

Benefits:

• Flexible work hours and remote work options.
• Opportunities for professional growth and learning in a supportive environment.
• Join a collaborative and innovative team that encourages creativity and independence.