Growth Strategy Director

This role is the backbone of client services: owning client relationships, strategy, and performance. This person knows how to mobilize and make things happen, both being hands-on and managing teams. This person is confident in their experience and open to new ideas and opportunities to help clients grow.

This role works in partnership with leadership and manages a team.

Responsibilities

Growth Strategy

You’ll develop a deep understanding of clients’ brands and business models, help them think through the problems they face, and bring guidance and ideas to the table. This person will lead this problem solving with strategy that expands across projections, attribution, resourcing, paid media, and creative.

Performance Management

You’ll be up to speed on how core paid channels play a role in client growth and how DTCo utilizes them to optimize on executive goals and marginal efficiency. You’ll oversee and develop a team that’s hands on within the channels.

Client Services

You’ll own relationships with clients, being the primary point of contact for communications, ensuring that clients understand strategy, its impact, and knowing when to be low or high touch. You will think strategically about resourcing, tools, and processes that can improve services.

Team Management

You’ll help hire and build up talent. The entire team participates in this, but the Growth Strategy Director will be responsible for connecting the dots of development to client application. You’ll also be a leader in helping the team prioritize workload relative to importance.

Qualifications

• Proficient in modeling budget and revenue projections for DTC businesses.
• Confident in organizing ideas, distilling and communicating internally and externally.
• Deep experience with DTCo core channels (Meta, Google, TikTok, YouTube) and relative experience with other channels: Affiliate, Influencer, etc.
• Expert understanding of core growth KPIs such as: CPM, CTR, CPC, CVR, CAC, ROAS, LTV, Margin Profile, MER, Cohort Retention.
• Experience hiring and managing teams.
• Must be able to work a schedule of choice between PST-EST working timezones.

Intangibles

• Primary: Organized, Proactive, Communicative
• Secondary: Gumption, Humble, Curious

Team Player

• Comfortable being relied on to balance workload and deliverables. Displays sense of urgency when necessary.
• A team player through and through: sees that no idea is too off the wall to surface, no job is too small to get done, and problems can be solved collaboratively.

Benefits

• Competitive Compensation & Benefits
• Annual Bonuses
• 100% Remote
• Flexible PTO
• Leadership Participates in Day-to-Day Work
• Fun, High-Growth Clients
• Inclusive
• A Team That Has More Going On Than Just Work