Digital Marketing Lead (Remote)

JOB DESCRIPTION
We are looking to hire an enthusiastic Digital Marketing Lead to assist our leadership team. You will be working with the senior leadership team and driving the digital presence of Constellation4. You will be responsible for digital marketing end-to-end from market research, running campaigns, implementing new web and digital strategies, social media campaigns, and driving the implementation of marketing technologies to support the customer journeys.

ACCOUNTABLE FOR:
• Design and oversee all aspects of our digital marketing department across all digital channels.

• Build and implement a progressive marketing strategy.
• Modernize web and digital content including marketing brochures, white paper, blogs and product release bulletins
• Work closely with product development team on customer journeys and map onboarding process for the products.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with the team to brainstorm new and innovative growth strategies.
• Support the leadership and marketing team with project organization.
• Monitor administrative tasks to ensure the marketing projects are completed to successful outcomes.
• Conduct market research and analyzing marketing surveys.
• Employ online marketing analytics to gather information from web and social media pages.
• Compose and post online content for the company’s social media page and website.
• Write marketing literature for company brochures and press releases.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Engage vendors for various marketing and technology activities.