Product Analytics Lead
Developed the quality program for Meta Shopping product with the partnership of Eng and Design leads and directors.
- Provided thought leadership on UX measurement... more and landed foundational work to enable 30+ product teams to take on quality goals. Increased the onboarding conversion 2x through this program for advertisers from Shopify.
- Expanded the presence of the Product Experience Analytics team (PXA, a new DS function at Meta) from Monetization to Facebook Community. Mentored 2 ICs and supported 1 intern.
- Provided thought leadership on UX measurement... more and landed foundational work to enable 30+ product teams to take on quality goals. Increased the onboarding conversion 2x through this program for advertisers from Shopify.
- Expanded the presence of the Product Experience Analytics team (PXA, a new DS function at Meta) from Monetization to Facebook Community. Mentored 2 ICs and supported 1 intern.


