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    Rob Mustarde

    Rob Mustarde

    Founder @galactic-exchange • Worked at @riverbed-technology, @ruckus-wireless • Studied at @university-of-bristol

    Sales Silicon Valley University of Bristol...
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    Experience
    Join me at Versa Networks!
    20 Open Positions · $110k–$310k/yr
    View Jobs
    Versa Networks
    Versa Networks
    Employee
    Galactic Exchange
    Galactic Exchange
    Founder
    Ruckus Wireless
    Ruckus Wireless
    Employee
    Riverbed Technology
    Riverbed Technology
    Employee
    Peribit Networks
    Peribit Networks
    Employee
    Alteon Websystems
    Alteon Websystems
    Employee
    Celona
    Celona
    SVP Worldwide Sales 2022 - Present (over 4 years)
    Celona is the recognized leader in private cellular (P5G) network solutions for the enterprise. Primarily a SaaS software play for the largest enterprises, Celona is the only... more company exclusively focused on the enterprise and delivering an end-to-end solution with Wi-Fi like ease of deployment and operations. Responsible for the global go-to-market strategy. Doubled revenue annually.
    Founder
    Galactic Exchange
    Employee
    Ruckus Wireless, Riverbed Technology, Alteon Websystems, Celona, Peribit Networks, Versa Networks
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    Attorney
     
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    About
    Achievements

    Worked in senior roles (VP EMEA, VP WW Sales, VP WW Marketing) for 6 start-ups, 4 of which have gone on to successful IPOs and/or acquisitions - combined value of which is >$14B. The remaining two will exit successfully. Understand the start-up culture, importance of just getting stuff done, teamwork, can-do attitude etc.

    At Alteon was VP EMEA and took the region from pre-revenue to a $60M a year run-rate. At Ruckus Wireless joined pre-revenue as VP EMEA and then moved to the US to become first VP WW Sales. Grew revenue to $200M+ before turning hand to different roles in the company.

    Currently running WW Sales at Celona - a Tier-1 VC funded Private Cellular Enterprise networking SaaS company.

    Describe the most impressive thing you've done.
    Skills
    Sales Sales and Marketing Business Operations Angel Investing
    Locations
    San Francisco Bay Area Portola Valley
     
    Q&A
    What's the most useful business-related book you've ever read?

    "The Everything Store" - the surreal story of how Jeff Bezos built Amazon from an online book store to the technology behemoth it is today

    What's your favorite non-business book?

    "The Lord of the Rings" by J.R.R. Tolkien - funny that I am not much into fantasy and yet I have read this 1,000+ page book 4 times. Along with its predecessor, The Hobbit, easily ranks as the #1 book I would turn to first if dropped on a desert island

    If money were not an issue, what would you be doing right now?

    Probably attending every England Rugby International but also doing venture capital - technology just interests me!

    What words of advice would you give your younger self?

    Invest small amounts in emerging markets (geographic and technology markets) - it would have set me up much earlier than it eventually did.

    What's the most creative thing you've ever done?

    Wrote a book and published it on Amazon!

    Which founders or startups do you most admire?

    Dominic Orr & Selina Lo - had the pleasure of working with them both at Alteon & Ruckus. Super-smart, mega-successful driven individuals - but they never forgot the people in their companies that helped them be successful. Just great people!

    What's your super power?

    Never a pessimist - only ever a disillusioned optimist! I prefer to see the good in everyone and the upside in any situation. Let's find a way out, not worry that the door is locked!

    What's the best way for people to get in touch with you?

    Text me (650 353 6940) or email me ([email protected]). You can try calling - no promises you will get me.

    What words of wisdom do you live by?

    I love my senior school motto (in Latin of course!) - Esse Quam Videri - which means "to be, rather than to seem". I think if we all lived by that rule, were open and honest about who we are and our intentions, then the world would be a better place

    What aspects of your work are you most passionate about?

    Give me the facts. I am told I do not suffer fools. As an example - when I read resumes that say "I built a pipeline of $XXM whilst at Company ABC" I get very annoyed. Pipeline data on a resume is totally meaningless. What did you ACTUALLY sell?

    What was the most impactful class you took in school?

    Modern History (1900 onwards) in High School. I think it was the teacher - Mr Church - more than the subject matter. I was always a maths/physics/chemistry kind of person and still am, but Mr Church turned a casual interest in world history into a passio

    What's something you wish you had done years earlier?

    Bought more Bitcoin

    What's an obstacle you've overcome?

    Discovering at midnight (US west coast) my kids UK passports had expired the night before we traveled to the UK - and still managed (with the help of the New Zealand Embassy - US/UK was all shut) to have single-use passports by 9am the following AM!

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