MerchantCircle
Employee
Walt Duflock
eBay, MerchantCircle, Plastic Jungle, APTARE - experience in e-commerce, payments, local, and enterprise, marketing, and executive leadership.
eBay, MerchantCircle, Plastic Jungle, APTARE - experience in e-commerce, payments, local, and enterprise, marketing, and executive leadership.
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Experience
eBay
Employee
Plastic Jungle
Employee
APTARE
VP of Marketing
Managed all marketing activities for enterprise software startup, including Internet marketing, events, lead generation, content distribution, social marketing, and PR. Worked... more closely with sales team to double sales revenue and reduce cost per converted sales opportunity by 75% through analytics and improved channel selection. Managed 2 employees and up to 5 outside consultants and launched inside sales team.
Employee
Education
About
Achievements
Launched and grew the consignment selling program at eBay from $25 M to $250 M in sales in 4 years - developed strategy and executed marketing campaigns, product marketing, and business development partnerships.
Describe the most impressive thing you've done.
Skills
Locations
Q&A
What's the most useful business-related book you've ever read?
4 Steps to the Epiphany by Steve Blank - if you want to understand why innovation in startups and big companies is different and why the process is and has to be different for startups, read this book and its' younger sibling Lean Startup.