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    Vardan Aggarwal

    Vardan Aggarwal

    Entrepreneur & Product leader with 8+ years of experience building, launching & scaling 0-1 products across industries.

    Other Bangalore Urban Savitribai Phule Pune...
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    Experience
    Thrive
    Thrive
    Head of product 2023 - 2024 (over 1 year)
    - Implemented a user-focused, data-driven product process across 3 teams.

    - Spearheaded the launch of ONDC (B2B) with 40% adoption and social discovery (B2C) with 30%... more adoption, while ensuring strong retention and stable metrics for existing product lines.
    Product Manager 2022 - 2023 (about 1 year)
    - Led Thrive’s B2C bet, launching and scaling a food delivery app to 500K installs.
    - Leveraged deep user insights to identify a unique value proposition and boost engagement.... more Achieving a 60%+ M1 retention rate.
    - Utilized in-depth tech knowledge (for ex: Elastic Search) to deliver Swiggy/Zomato level user experiences with limited resources.
    - Achieved 95% on-time delivery and improved operational efficiency by combining technical innovation, human-in-the-loop solutions, and strategic logistics partnerships.
    Seed Savers Club
    Seed Savers Club
    Co-founder - Product, Tech & Growth 2021 - 2022 (about 1 year)
    - Built multiple iterations of product using various open source technologies like (Wordpress, Matrix, LMS etc) to support rapid experimentation with business strategies.
    -... more Community: Built a WhatsApp community, migrated to a Matrix-based app. Leveraged content distribution to generate 1M+ organic Facebook impressions, growing the community to 5K+ farmers.
    - Courses: Developed a course platform using open-source LMS. Leveraged free sessions & paid ads for acquisition, achieving 30% margin on courses sold.
    - LinkedIn for Farmers: Built a platform for expert discovery with end goal of farmer-expert engagement. Achieved a CPI of INR 2.5 with 30% activation rate by leveraging data driven insights & rapid product iterations.
    GyanApp
    GyanApp
    Product Manager 2019 - 2020 (8 months)
    - Built an engaging product for an increasingly diverse user base as we scaled from 100K users to 800K users within a short span of time.
    - Built a flywheel of creation,... more discovery & engagement serving niche communities & interests. Increased engagement by 30%, leading to W1 retention of 40%.
    dreamkats
    dreamkats
    Product Manager 2018 - 2019 (6 months)
    - Did extensive user & market research to identify niche market segments to target.
    - Developed a community based e-commerce MVP leveraging wordpress & open source... more community tools.
    The Gardening Company
    The Gardening Company
    Co-Founder 2018 (5 months)
    - Did extensive user research across customer segments to identify pain points & opportunities.
    - Iterated through with various service based opportunities in both... more B2B & B2C segments.
    Bridzed
    Bridzed
    Product Lead 2016 - 2017 (over 1 year)
    - Did user & market research to establish a market need for a solution.
    - Developed proprietary UX & extensively detailed technical products for coaching institutes... more (B2B) and students (B2C).
    Kamatan Farm tech
    Kamatan Farm tech
    Product Manager 2020 - 2021 (over 1 year)
    - Developed & scaled a farmer app (B2C) with hyperlocal crop advisory to 150K farmers around 9 FPO partners.
    - Leveraged in-app engagements to create supply visibility... more and nudge farmers to sell via our partner FPOs. Helped FPOs achieve 40% increase in procured supply.
    - Built procurement and inventory management tools for FPOs, enabling real-time visibility of supply across locations for Kamatan.
    Founder
     
    Employee
    Kamatan Farm tech, Bridzed, The Gardening Company, dreamkats, GyanApp, Seed Savers Club, Thrive
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Education
     
    About
    Achievements

    In last 8 years, I have worked across industries wearing multiple hats. This has allowed me to develop a truly cross-functional set of skills perfectly suited to a disruptive 0 to 1 product.

    Describe the most impressive thing you've done.
    Skills
    Prototyping HTML5 & CSS3 Javascript Storytelling Automation Product Strategy Strategic & Critical thinking PHP Product Management Product Design Product Development Agile methodology Python Machine Learning Problem Solving Strategic Vision User Research Market Research Analytics UI/UX Design Business Strategy Product Roadmaps Quality Assurance Social Media Marketing Inside Sales Cross-Functional Team Leadership Surveys SQL Mixpanel Google Analytics Figma Wordpress MVP Development Jira Basecamp Trello Product Requirements Document - PRD Writing: press releases, pitches, blog posts, newsletters Facebook Advertising Google Adwords Android Laravel MongoDB Redis ElasticSearch AWS Open Source Software API REST APIs Chatbots ML
    Locations
    Bengaluru Remote
     
    Q&A
    What's the most useful business-related book you've ever read?

    The Humane Interface: New Directions for Designing Interactive Systems
    by Jef Raskin

    What's your favorite non-business book?

    The Fountainhead by Ayn Rand

    Which founders or startups do you most admire?

    Steve Jobs, 3M when it was starting up.

    What's something you wish you had done years earlier?

    Read Inspired: How To Create Products Customers Love by Marty Cagan 3 years earlier

    What's an obstacle you've overcome?

    Finding what career path fits me.

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