Founder, Co-Founder
Udita Pal
Co-Founder SALT | Building Fin-Tastic product | 35+ Companies, 7+ Years & 2 books
Co-Founder SALT | Building Fin-Tastic product | 35+ Companies, 7+ Years & 2 books
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Experience
Brand Manager
- Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
- Planning and execution... more of all communications and media actions on all channels
- Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
- Monitoring product distribution and consumer reactions through focus groups
- Planning and execution... more of all communications and media actions on all channels
- Supervising the sign off of marketing literature and campaigns, liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines
- Monitoring product distribution and consumer reactions through focus groups
MANCH
Growth Lead
I lead the Social growth of Manch App, a place to discover and share your opinions on various topics in vernacular languages. I'm currently working with a team of 10+ people... more to build communities for people from Tier 2 and Tier 3 cities.
► Currently taking care of Growth, Performance and Brand Marketing for Manch.
► Responsible for all vernacular language campaigns and branding at Manch.
►Building and Leading a team of over 10+ people around Awareness, Interest, Evaluation etc.
► Currently taking care of Growth, Performance and Brand Marketing for Manch.
► Responsible for all vernacular language campaigns and branding at Manch.
►Building and Leading a team of over 10+ people around Awareness, Interest, Evaluation etc.
Growth Hacker
I build awareness for the TapChief Community, a place for the modern professional to share, showcase and monetise their expertise in a meaningful manner.
► Responsible... more for all things social, content and branding at TapChief
► Day-to-day management & growth of the TapChief Social Media Presence
► Creating Content and telling the stories of a Community of 10k+ Professionals
► Devising, executing and optimising omni channel marketing campaigns
► Responsible... more for all things social, content and branding at TapChief
► Day-to-day management & growth of the TapChief Social Media Presence
► Creating Content and telling the stories of a Community of 10k+ Professionals
► Devising, executing and optimising omni channel marketing campaigns
Social Media Manager
Was responsible for Content Creation & Distribution, Community Building, Driving app Downloads and User Growth using all organic channels :-
► Drove Product Awareness... more using content, social and affiliate strategies to grow overall reach to 1.2 Million Unique Impressions within 10 Months
► Managed and Executed Content Syndication globally to help OpenTalk foray into 7 international markets within a quarter
► Conceptualised Visual and Text based campaigns to maintain MoM engagement at 60k Users
► Drove Product Awareness... more using content, social and affiliate strategies to grow overall reach to 1.2 Million Unique Impressions within 10 Months
► Managed and Executed Content Syndication globally to help OpenTalk foray into 7 international markets within a quarter
► Conceptualised Visual and Text based campaigns to maintain MoM engagement at 60k Users
YourStory
Summer Intern
Founder
Employee
Education