Cider Consulting
Marketing Intern
Supported the execution of influencer marketing campaigns by researching, vetting, and coordinating with fashion-forward creators across platforms like TikTok and Instagram... more Drafted and edited press releases, pitch emails, and product blurbs to ensure consistent and compelling brand messaging Assisted in trend forecasting, campaign brainstorming, and competitor analysis to help inform upcoming collection drops and marketing strategies Managed product seeding logistics and tracked influencer content to measure reach, engagement, and impact Collaborated with the global team to uphold Cider’s brand image, tailoring communications to resonate with Gen Z and international audiences
