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    Jana Stýblová

    Jana Stýblová (She/Her)

    0→1 Fractional Principal Product Designer ◾ NotebookLM, Google, Hulu, Thrive Global, Expa ◾ Former Founder ◾ Building from Scratch ◾ AI-Accelerated

    Creative Director Raleigh University of North C...
    styblova.com
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    Projects
    Hoken — Tokenized Hotel Room Buy & Sell Marketplace
    UX / UI for Hotel Room Tokenization
    Head of Design · Founding Designer, lead a team of creatives, the Creative Direction and Product Design at Hoken while bridging the web3 + web2 gap and… · More
    Brightly
    Community app with a focus on living sustainably
    Design Director, Product Owner · Worked with the CEO to craft the design story and systems while building a community driven multi-platform of… · More
    Thrive
    Next Generation Behavior Change via Mobile App
    Product Design Lead · Creating the next generation of behavior change products that transform your life, one small Better Choice at a time—a life coach… · More
    Spot
    Make plans with friends and explore the world's best places.
    Head of Product & Design · Spot, an Expa start-up, was built to make exploring the real world easy and enjoyable by personalizing discovery. A web… · More
    Fabl
    Tell compelling stories via Saas + Analytics
    Head of Design [Product Strategy + Creative Direction], Sketch App, Adobe Photoshop, Agile Methodologies · Fabl fosters instant connections between you… · More
    Groove / Talentlist.ai
    Helping companies & recruiters find vetted secret job-seeker
    Head of Product & Design, Sketch App, Adobe Photoshop, Trello · A B2B product utilizing both an administrative internal platform that makes it easy… · More
    Matter.io
    A SaaS small-scale 3D modeling + printing service
    Head of Product · The first consumer facing product, a 3D-modeling web application for the small-scale production of physical products, with a SaaS and… · More
    Daylight Digital
    The intersection of digital publishing + art as storytelling
    Art Director + Product Lead ( UX / UI ) · Daylight brings the world’s leading contemporary artists to you. Their immersive, short-form features provide… · More
    Peep
    A customized shopping experience.
    UX / UI Design, Art Direction · A localized shopping platform created for onsite perfect-fit shopping experiences

    Spearheaded the creative… · More
    Everist
    A productivity chat bot to help you get things done
    Art Director
    Victoria Secret Pink
    Various landing pages, apps and emails for the PINK customer
    Freelance Web Designer · PINK is the destination for cute bras, panties, college apparel and more! Shop a wide selection of fun and flirty styles today.
    Chance for Hulu
    A promotional website for the new series Chance
    Product Owner / Designer
    Fabl
    Marketers save time/money & increase conversions w/ Fabl
    Fabl is a rich media, cloud-based platform that streamlines the production of visually immersive content marketing campaigns, helping brands easily and… · More
    Chris S
    Carl Licata
    Michael Itkoff
    Taj Forer
    With Taj Forer, Michael Itkoff, Carl Licata, Chris S
    Airphrame / Aerial.Live
    Drone Photography for scalable markets
    Lead UX / UI and Creative Director · Airphrame was an unmanned vehicle technology startup developing an aerial imaging and mapping service for… · More
     
    Experience
    Matter Neuroscience
    Matter Neuroscience
    Principal Designer 2023 - 2024 (over 1 year)
    Designing an iOS app that helps folks understand their brains, memories and emotions for longevity and happiness. Launched Beta in November 2023. Helping with:
    + Designing... more
    Hoken
    Hoken
    Head of Design 2022 - 2023 (8 months)
    Bridging the web3 + web2 gap and re-envisioning the hotel room buy & sell experience. Creating the first secondary marketplace for hotel rooms.
    Brightly
    Brightly
    Design Director 2021 - 2022 (about 1 year)
    Building a community driven multi-platform discovery and group-chat app focused on living sustainably while educating and empowering 6k+ users to live zero-​waste lifestyles.

    +... more
    Open
    Open
    Lead Product & Brand Designer 2018 - 2020 (over 1 year)
    Advised on user testing, user experience and user acquisition for a mobile messaging app focused on encouraging friends to anonymously chat with one another: helping them... more
    Fabl
    Exit
    Fabl
    Lead Product & Brand Designer 2013 - 2019 (over 6 years)
    Crafting the User Experience and product application of the Fabl, a new visual storytelling platform (SaaS) that drives content and social marketing campaigns, making it easy... more
    Spot.com
    Spot.com
    Head of Design 2017 - 2018 (6 months)
    Worked with Garrett Camp, co-founder of Uber. Researched and created the design system, dashboards, user experience across brand + full product. Defined the brand aesthetic,... more
    Groove Technologies
    Groove Technologies
    Head of Design 2016 - 2017 (about 1 year)
    Designed and launched the first User and Enterprise Facing Products. Created the first full cross-platform and cross-consumer User Experience, Visual Aesthetic, and Marketing... more
    Imperative
    Imperative
    Lead Product Designer 2015 - 2017 (about 2 years)
    Launched the first user-facing platform; overhauled the existing design aesthetic and user experience; created Imperative's first mobile-app.
    Matter.io (Acquired by Junction)
    Exit
    Matter.io (Acquired by Junction)
    Head of Design 2014 - 2015 (7 months)
    Designed and launched the first consumer facing product, a 3D-modeling web application for the small-scale production of physical products and their 3D printed counterparts.... more
    Infor
    Infor
    Art Director 2013 - 2014 (about 1 year)
    Lead a team of designers to push the boundaries of the Infor brand and it's products. Worked closely with the creative director to establish new marketing campaigns and design... more
    Victoria's Secret
    Victoria's Secret
    Freelance Web Designer 2013 (2 months)
    Tourneau
    Tourneau
    Lead Interactive Designer 2011 - 2013 (over 1 year)
    Member of a team of 5 who launched the first Tourneau.com—in its time, an immersive e-commerce experience showcasing hundreds of luxury brands. Designed and developed interactive... more
    Employee
    MakeSpace, Matter.io (Acquired by Junction), Fabl, Imperative, Groove Technologies, Infor, Victoria's Secret, Tourneau, Lux & Bird, Google, Memco Studio, Spot.com, Open, Brightly, Hoken, Matter Neuroscience
     
    About
    Achievements

    Founding Designer › Brand + Web2 + Web3 App for http://gohoken.com

    First e-comm site + community iOS app for https://brightly.eco

    Redesign of Thrive Global iOS App, clients Walmart and Sam's Club
    https://apps.apple.com/us/app/thrive/id1449069861

    First WYSWYG consumer + enterprise product SaaS B2B
    http://fabl.co

    First Desktop + Android app + re-brand http://spot.com

    Founding Designer › First Consumer + B2B Enterprise product. Clients include Paypal and Gap.
    http://groovebrands.com

    Founding Designer › First B2B facing product, acquired
    https://styblova.com/matterio

    Infor
    58 million users. SaaS and B2B apps

    Tourneau.com Awards:
    Hot 100 Sites Globally, Internet Retailer
    Mobile Retail Web Site of Year, 2012
    Best Retail Mobile Website, 2012 via Mobile WebAward
    Specialty Retailer of the Year, ACE Awards, 2011

    Describe the most impressive thing you've done.
    Skills
    Adobe Creative Suite Adobe Photoshop Adobe Illustrator User Experience Design Web Design Creative Direction Creative Problem Solving Creative Strategy Art Direction Lean Startups Social Media Marketing UI/UX Design User Interface Design Design Information Architecture User Flows Visual Design User Interface Interaction Design Start-Ups Wireframing Branding Graphic Design Logo Design User Testing User Validation & Testing User Experience Strategy User Experience Research NFT's Cryptocurrencies Cryptocurrency trading Cryptocurrency implementation in Business Product Design SaaS B2B B2C
    Locations
    Remote New York City
     
    Q&A
    What's the most useful business-related book you've ever read?

    Not a "business" book: however, in regards to assessing people's core intentions, subconscious motivations, and resulting application methods—all of which are components of business relationships—I would recommend "Denial of Death" by Ernest Becker.

    If money were not an issue, what would you be doing right now?

    Essentially, what I'm doing now: a bit of design, a bit of working on an album, a bit of music production. And perhaps a hell of a lot more travel. : )

    What words of advice would you give your younger self?

    Everything is malleable; you create your own reality.

    What's the most creative thing you've ever done?

    For nearly 2 years, I've been heavily immersing myself in all aspects, not just composition and arrangement, but engineering and production, of an album. It's creative in itself, but learning to balance that with life and work has been most creative.

     
    Education
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