Founder
Rob Gabel
Founder and CEO of @Tubular Labs. Former SVP at @Machinima and @LowerMyBills.com. Former VP Marketing at @Netflix and @Inadco. Stanford MBA
Founder and CEO of @Tubular Labs. Former SVP at @Machinima and @LowerMyBills.com. Former VP Marketing at @Netflix and @Inadco. Stanford MBA
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Experience
Exit
Machinima
Advisor
Inadco
Advisor
CMO, DVD Division
Exit
Machinima
SVP Advertising Performance
Inadco
VP Marketing
Exit
LowerMyBills
SVP Marketing
Founder
Employee
Advisor
Education
About
Achievements
Joined LowerMyBills.com as 5th full-time employee. Promoted to VP Product and Consumer Experience, and SVP Marketing as LMB grew organically from $0 to $200M+ in revenue. Purchased for $400M in 5/05.
* Led 40 person marketing team to increase monthly new refinance customers acquired by 40% while reducing cost per acquired customer by 41% on a $60M+ budget.
* Led all website testing. Team developed a world-class, proprietary A/B testing platform during 2005-2006. Improved lending conversion rate by over 70% in 15 months, generating $2M+/mo EBITDA gains.
* Grew two product lines dramatically. One grew from $40,000/month to over $700K/month in 9 months. A second was launched in 10/03 and grew from $0 to over $600K/month before transitioned in 10/05.
At Inadco, helped CEO raise $5M Series A round and take to market an innovative platform or cost per lead advertising.
At Machinima, led ad ops, account management and yield optimization as company doubled revenue in 8 months.
Describe the most impressive thing you've done.
Skills
Locations