Ali S. Rizvi

Experience

Founder

Involved in everything at TrueRev —raised capital, built the product from the ground up, sold our solution to countless customers, and handled customer success challenges... more

Attivo Partners

CFO

Early stage CFO to Series Seed through Series C companies. Primarily with B2B SaaS, all aspects from budget planning, cash flow forecasting and management. Fundraising due... more

Streetline Networks

CFO

Series D, deep tech B2B SaaS. Machine learning for better urban parking. Managed the day to day office of the CFO. Worked with company through exit to private investors.

Ernst & Young

Senior Manager

Auditing fortune 1000 and private company financial statements. Internal controls audits. SEC annual, quarterly, and S-1 filings.

Founder

TrueRev

Employee

Ernst & Young, Streetline Networks, Attivo Partners

Projects

TrueRev

Simple, Intelligent Billing & Revenue Platform for B2B SaaS

Founder · Business operations, sales, marketing, customer support, product development.

Smart B2B Revenue Management

Streamline… · More

With Jeff Chard, Jonathan MacDonald, Leandro Novaes

Education

About

Achievements

I’m a former Big Four auditor and founder of a B2B SaaS company, having built and led finance and accounting teams while overseeing P&Ls and budgets exceeding $100M. With a proven track record in forecasting and B2B SaaS metrics, I’ve raised capital from Seed through Series C and led sell-side due diligence. A CPA with deep expertise in US GAAP (ASC606) and revenue recognition, I’m an entrepreneur at heart.

I thrive in early-stage startups where critical decisions need to be made, processes built, and teams optimized. I’m a hands-on operator who rolls up my sleeves to tackle challenges head-on, whether it’s creating scalable systems, preparing for a fundraise, or navigating a path to exit.

Describe the most impressive thing you've done.

Skills

Accounting Finance Business Finance Start-Up CEO Cfo Part-Time CFO SaaS Enterprise Software FinTech CFO/COO

Locations

San Francisco

Q&A

What's your favorite non-business book?

Sapiens

If money were not an issue, what would you be doing right now?

What I am doing today!

What words of advice would you give your younger self?

Be patient. Try to focus on the present.

What's the most creative thing you've ever done?

Paint and cook.

Which founders or startups do you most admire?

The ones that give back.

What's your super power?

Optimism, persistence.

What's the best way for people to get in touch with you?

If you want to find me, you will find me.

What words of wisdom do you live by?

Give before getting.

What aspects of your work are you most passionate about?

Connections with others.

What was the most impactful class you took in school?

Politics

What's something you wish you had done years earlier?

Invest in microsoft.

What's an obstacle you've overcome?

Hearing NO a thousand times in a thousand different ways.

What's the most useful business-related book you've ever read?

I haven't.

Ali S. Rizvi

Ex -EY/KPMG. Early stage B2B SaaS CFO. CPA. Founder across many roles: fundraising, FP&A, product, sales, marketing, customer success.