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    Perry Ha

    Perry Ha

    Previously founder/CEO at Homeflow (acq by Bridgepoint, $1.2M in funding from YC and Breyer Capital), and Manager at Hippo (built and led Sales Operations team)

    Operations San Francisco Massachusetts Institu...
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    Experience
    Homeflow
    Homeflow
    Cofounder, CEO 2022 - 2023 (almost 2 years)
    - Founded and led an insurtech startup providing insurance services to institutional real estate investors, such as REIT’s and real estate PE funds.
    - Acquired by Bridgepoint... more Insurance Solutions, a TX-based independent brokerage, in December 2023.
    - Scaled company to $250K+ ARR in 11 months post-launch. Built multiple distribution channels including partnerships (legacy real estate firms and VC-backed proptech companies), SEO, paid growth, and referrals.
    - Built proprietary digital tools to grow our agency, including a customer onboarding flow, internal agency portal, and customer portal.
    - Raised $1.2M in VC funding from Y Combinator (W23), Breyer Capital, and Soma Capital.
    Hippo Insurance
    Hippo Insurance
    Manager, Growth Initiatives 2020 - 2021 (over 1 year)
    - Built and led sales operations team to better track and forecast sales performance; recruited and trained team of 4 FTE’s. Drove x% sales conversion lift through identification... more of conversion funnel drop-off points.
    - Managed the business and operations of Hippo’s smart home program, the most widely adopted in the P&C insurance industry with 500K sensors deployed. Responsibilities included top-of-funnel marketing language, activation journey post-purchase, partner management, and executive reporting.
    - Launched two new smart home partners (SimpliSafe and Ring) and built new revenue
    stream through professional monitoring product.
    The Westly Group
    The Westly Group
    Associate 2018 - 2020 (over 1 year)
    - Helped close five Fund III investments representing 40% fund deployment.
    - Served as Board Observer for Via Science; led deal diligence, including 25 calls with employees,... more board members, and customers.
    - Created an inaugural quarterly newsletter that engaged 1,500+ organizations to support Fund IV fundraising process.
    Tesla
    Tesla
    Global Supply Manager 2017 - 2018 (about 1 year)
    - Drove sourcing decisions and price negotiations for Power Electronics assemblies in the Model 3 Vehicle, managing a $200M
    annual spend.
    - Negotiated $5M in annualized... more cost reductions from legacy components.
    Founder
     
    Employee
    Tesla, The Westly Group, Hippo Insurance, Homeflow
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Education
     
    About
    Skills
    Business Development Business Strategy Fundraising
    Locations
    San Francisco
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