Arena.im
Head of Product
Launched AI-powered commerce, feed, and chats to drive engagement. Customers include SMBs and publishers such as Reuters, ESPN, and NFL.
Mark Tan
3x startup operator. 15 yrs of growing mobile apps, commerce, content and marketplaces at Amazon and startups for 60MM users, generating $100MM annual revenue.
3x startup operator. 15 yrs of growing mobile apps, commerce, content and marketplaces at Amazon and startups for 60MM users, generating $100MM annual revenue.
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Experience
Director of Product
Wearing two hats: Product x Community.
Here I learned how to put the community at the heart of our products.
We are in the smart home and consumer technology... more startup founded in 2017, 6M customers generating triple-digit revenue, and have raised $145 mil in funding. Currently Series B.
Delivered mobile initiatives from 200k to 6M users and counting (+400% since joining). Scope includes mobile commerce and app, content feed, notifications, profile, and device sharing (+20% new users); worked on 10+ app releases and beta testing our subscription.
Joined seed stage as employee 20.
Here I learned how to put the community at the heart of our products.
We are in the smart home and consumer technology... more startup founded in 2017, 6M customers generating triple-digit revenue, and have raised $145 mil in funding. Currently Series B.
Delivered mobile initiatives from 200k to 6M users and counting (+400% since joining). Scope includes mobile commerce and app, content feed, notifications, profile, and device sharing (+20% new users); worked on 10+ app releases and beta testing our subscription.
Joined seed stage as employee 20.
Exit
Sr. Product Manager
Sr. Product Manager, Prime Video
- Helped global customers stream digital content across devices, work includes the content pipeline, personalization, mobile.
- Unified... more five different marketplaces (US, UK, DE, JP, and rest of the world) into a single standard catalog that enabled content partners and vendors to expand selection without creating master data duplicates. KPIs include: data coverage, accuracy, and system performance
- Owned asset integrity and catalog experience for 25k+ TV and movie titles. Projects include building personalization and image management resulting in +2 to 5% engagement, +142k Channels subscription and +8.4M streaming days
Sr. Product Manager, Video Games & Devices
- Helped grow the gaming community through trade-in and rewards initiatives
- Launched Instant Payment: Improvement of +16% (vs. target of 10%), orders up by +12%
- Personalized Recommendation: Improved CTR that's 1.7x higher vs. forecast, scaled for Alexa
- Re-designed Mobile UX: Drove +11% VG submissions and outperformed old CX by +12%
- Re-designed Trade-In pipeline: Improved the order value by +16%, vs. initial target of 10%, increased the number of orders by +12%, the number of items by +15%.
Sr. Product Manager, Deals
Fail fast and fail often.
- Managed vendor central that reconciles clips, redemptions, and campaigns worth $100M+ and KPIs include: total purchase, budget reconciliation, and on-time payment
- Performed experimentation for 10+ A/B testing with key metrics on customer engagement, new signups, and sales/revenue lift and led events such as Prime Day, where digital coupons search contributed +15.8% of sales
- Mobile cards in the app exposed to 2M Prime users vs. target 150k, led to 2.5x engagement
- Helped global customers stream digital content across devices, work includes the content pipeline, personalization, mobile.
- Unified... more five different marketplaces (US, UK, DE, JP, and rest of the world) into a single standard catalog that enabled content partners and vendors to expand selection without creating master data duplicates. KPIs include: data coverage, accuracy, and system performance
- Owned asset integrity and catalog experience for 25k+ TV and movie titles. Projects include building personalization and image management resulting in +2 to 5% engagement, +142k Channels subscription and +8.4M streaming days
Sr. Product Manager, Video Games & Devices
- Helped grow the gaming community through trade-in and rewards initiatives
- Launched Instant Payment: Improvement of +16% (vs. target of 10%), orders up by +12%
- Personalized Recommendation: Improved CTR that's 1.7x higher vs. forecast, scaled for Alexa
- Re-designed Mobile UX: Drove +11% VG submissions and outperformed old CX by +12%
- Re-designed Trade-In pipeline: Improved the order value by +16%, vs. initial target of 10%, increased the number of orders by +12%, the number of items by +15%.
Sr. Product Manager, Deals
Fail fast and fail often.
- Managed vendor central that reconciles clips, redemptions, and campaigns worth $100M+ and KPIs include: total purchase, budget reconciliation, and on-time payment
- Performed experimentation for 10+ A/B testing with key metrics on customer engagement, new signups, and sales/revenue lift and led events such as Prime Day, where digital coupons search contributed +15.8% of sales
- Mobile cards in the app exposed to 2M Prime users vs. target 150k, led to 2.5x engagement
Quixey
Product Manager
No dream is too big.
- Quixey does deep-linking and functional search for web and mobile apps, 100 mil monthly queries. Worked with data science and NLP
- Managed... more $1.35M financial and seven roadmaps across operations and business units for US and China market; used business intelligence tools such as Tableau and reporting dashboards
- Led product releases for search features: auto-suggest and relevancy, owned 100+ million queries by working with science team for relevance, and latency improvements
- Product lead who established groundwork of deep-linking initiatives for restaurants, local businesses, and Alibaba’s Android-based YunOS 3.0: OneSearch deep-linking features for 10 different apps
- Quixey does deep-linking and functional search for web and mobile apps, 100 mil monthly queries. Worked with data science and NLP
- Managed... more $1.35M financial and seven roadmaps across operations and business units for US and China market; used business intelligence tools such as Tableau and reporting dashboards
- Led product releases for search features: auto-suggest and relevancy, owned 100+ million queries by working with science team for relevance, and latency improvements
- Product lead who established groundwork of deep-linking initiatives for restaurants, local businesses, and Alibaba’s Android-based YunOS 3.0: OneSearch deep-linking features for 10 different apps
Procter & Gamble
Global Product Manager
Learned purpose, values, and principles.
- Delivered 10+ finance and BI solutions, ~$31MM initiatives through decision cockpits, integrations for 8 regions, 14 business... more units, 2000 SKUs
- Delivered 10+ finance (GL, Intercompany Accounting) and BI solutions requiring data analysis, data visualization & heuristic evaluation. This generated $31MM through decision cockpits
- Led one box consolidation for AR/AP consolidation and custom-solution for AR and billing processing, Cost Accounting, and Intercompany Affiliate Accounting. Drove project tracking from 40% to 92%+ commitment
- Created product and technical specs, front-end UI and back-end to implement with engineering with product ownership on sprint planning, core search operations, engagement, and retention metrics
- Delivered 10+ finance and BI solutions, ~$31MM initiatives through decision cockpits, integrations for 8 regions, 14 business... more units, 2000 SKUs
- Delivered 10+ finance (GL, Intercompany Accounting) and BI solutions requiring data analysis, data visualization & heuristic evaluation. This generated $31MM through decision cockpits
- Led one box consolidation for AR/AP consolidation and custom-solution for AR and billing processing, Cost Accounting, and Intercompany Affiliate Accounting. Drove project tracking from 40% to 92%+ commitment
- Created product and technical specs, front-end UI and back-end to implement with engineering with product ownership on sprint planning, core search operations, engagement, and retention metrics
Employee
Education
About
Achievements
I love building consumer products, growing communities, and have been a PM x Community lead for 13+ years. I’ve been part of early startups and big tech, from employee #20 up. In 2018, I joined Wyze to help grow our mobile app. I now lead a team of 8 with an expanded scope to different platform areas. Grew from 200k to 6M+ customers and 3x in revenue.
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