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    Liran Brenner

    Liran Brenner

    I specialise in Marketing, UX/UI, Product and Game Design and Art Direction/Management.

    Web Designer London Ontario College Of Ar...
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    Experience
    Plarium.com
    Plarium.com
    Creative Lead & Strategist 2019 - Present (about 7 years)
    Delivering growth by developing and creating World Class advertising campaigns for Plarium.
    * Ideating market-leading creative concepts for our video ads
    * specializing... more in Influencers marketing - writing briefs, content ideas and storyboards
    * Developing ideas and initiatives to increase our exposure and ROAS.
    * Liaising with senior partners and platforms such as Facebook, Google, Snapchat, Tik Tok and many more channels.
    * Gaining insight from our past campaigns and working with data.
    Aristocrat Technologies
    Aristocrat Technologies
    Creative UX/UI and Marketing Lead 2018 - 2019 (over 1 year)
    I led and managed the ongoing process of creating marketing material for Product Madness’s four successful apps. Our campaigns (mini games), events and sales alone, generated... more revenue of $100 million per year. They were designed to reach a specific objective around either player retention, engagement or reactivation. To achieve these goals we crafted complex UI/UX LiveOps campaigns (mini games), in app CRM’s and activated and designed for our social media channels.
    Game Designer 2013 - 2018 (over 4 years)
    • Conducting full design cycles - research and collecting inspiration
    through creating pixel perfect designs.
    • Wireframing and animating prototypes.
    • UX/UI.
    •... more Experience with research methods, user interviews and user personas.
    • A deep understanding of our player’s needs and motivations in order
    to recommend improvements to the game and maximise potential.
    • Creating responsive designs and solutions.
    • Extensive experience working with development teams.
    Red Designer Studio
    Red Designer Studio
    Art Director & Graphic Designer 2010 - 2012 (about 2 years)
    • Branding.
    • Web design.
    • Editorial design.
    • Preprint.
    • Working directly with clients.
    Founder
     
    Employee
    Red Designer Studio, Aristocrat Technologies, Plarium.com
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Projects
    Explain Pain
    A website to promote sales of the book's official release
    UX and Graphic Designer, Adobe Photoshop · Explain Pain, is a known book dedicated to understand the terribly complex subject of chronic pain. Now,… · More coming out for the first time ever in an Hebrew Edition, this site will promote the sales and the introduction of the book to the Israeli crowd!

    Created the website from scratch
     
    Education
     
    About
    Achievements

    One Lucky Designer with a demonstrated history of working in the Gaming and Gambling Industry but also with startups and private clients. I hold a variety of roles in numerous different departments such as UI/UX, Art Direction, Game Design and Management. For the longer story, you are welcome to continue reading, but that's at your own risk..

    I've been working with Product Madness, a leader in Social and Mobile Gaming for nearly 6 years now.

    I began my career with them as a game designer, working on two of our most successful apps and then transitioned to manage our creative marketing department. It has been my desire to expand into different niches within the company, in order to develop a better grasp of our business and industry and expand my knowledge.

    I enjoy creating effective user centred designs while building and supporting a positive, impact-oriented design team and keeping up to date with the latest trends and technology.

    Describe the most impressive thing you've done.
    Skills
    UI/UX Design Budgeting Marketing Management Art Direction Team Building and Mentoring Product Design Hiring Team Lead Web and Mobile Desgin Graphic Design Branding
    Locations
    London
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