Kyle Michelson

Experience

Getlabs

Founder, CEO 2018 - Present (about 8 years)

Founder

Getlabs

Employee

Streamup

Education

About

Skills

Creative Direction Consumer Behavior Critical Thinking Leadership A/B Testing Copywriting Attention to Detail User Experience Design Team Building Wireframing Cohort Analysis Emotion Design Analytics Adaptive Marketing Customer Development Growth Hacking Iterative Product Development Brand Identity Behavior Design Business Development Sales

Locations

Los Angeles New York City San Francisco Silicon Valley London Santa Monica Miami Singapore Hong Kong Tokyo

Q&A

What's the most useful business-related book you've ever read?

The Lean Startup

What's your favorite non-business book?

The Paradox of Choice

Which founders or startups do you most admire?

Paul Graham - Y Combinator

What's the best way for people to get in touch with you?

What words of wisdom do you live by?

"More and more with less and less until eventually you can do everything with nothing." - R. Buckminster Fuller

“If I had asked people what they wanted, they would have said faster horses.” - Henry Ford

What aspects of your work are you most passionate about?

The thrill of designing products that can go mass-market and figuring out how to market, grow, and optimize them in ways that appeal to millions of people.

What was the most impactful class you took in school?

Hedonic Psychology - the science behind what makes people happy.

What's your super power?

Solving complex problems with solutions that feel impossibly simple.

Kyle Michelson

Founder @getlabs (infrastructure for at-home diagnostics). Previously founded @streamup (@y-combinator W16) and studied at USC and LSE.