Julie Krafchick

Experience

500 Brunches

Founder, Founder/Product Design & Marketing 2014 - Present (over 10 years)

-Launched an MVP in <3 months and grew community to 3K+ members with zero marketing costs
-Developed the next version of the product from customer feedback
-Designed... more

General Assembly

Design & Marketing Instructor 2014 - Present (almost 11 years)

-Created original content and designed presentations based on style template
-Presented material to 30+ students for 2-6 hours with group exercises and critiques

Beabub

Founder, Freelance Designer 2013 - 2014 (9 months)

-Designed logos, branding, and websites for small businesses and service providers
-Created infographics for Zoosk that got distributed across Time and other media
-Composed... more

Yahoo

Sr. Manager, Mobile & Display Advertising 2005 - 2013 (about 8 years)

-Built a $300M business from the ground-up by understanding new technology, managing $10M+ worth of client accounts, and scaling that knowledge nationwide
-Analyzed the... more

Pillow

Employee

Founder

500 Brunches, Beabub

Employee

Pillow, General Assembly, Yahoo

Projects

Date/able Podcast

A candid conversation about dating in San Francisco

Designer and Content Producer, HTML5, CSS · -Grew to 10K+ listens in 1 month from partnerships, social media, and publications such as the ‘Top 10… · More

With Yue Xu, Michael Vargas

Education

About

Achievements

+Founded a startup called 500 Brunches that connects like-minded people in real-life over brunch and grew members to 3K+ with zero marketing costs

+Helped build a $300M business from the ground-up by understanding new technology and managing $10M+ worth of client accounts. I was able to scale that knowledge nationwide by creating marketing materials, training presentations, and sales one-sheets

+Analyzed the impact of design and UX on banner ads, landing pages, and
registration paths on performance display advertising

+Translated advertiser and sales needs into product requirements such as a campaign benchmarking interface

+Started my own freelance design company that works with start-ups, small businesses and creative professionals on user interfaces, brand identity, and marketing collateral

+Created original content and taught Visual Design and Digital Marketing classes at General Assembly

Describe the most impressive thing you've done.

Skills

Adobe Photoshop User Experience Design Market Research Adobe Illustrator Online Marketing Digital Media Human Computer Interaction Communication Skills Presentation Skills HTML CSS Digital Marketing

Locations

San Francisco

Julie Krafchick

Passionate designer and illustrator here to delight users and create things people need. Entreperunerial spirit, hustle, and team player.