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    James Roche

    James Roche

    Founder-operator | GTM & Strategy | Scaled startup (acquired) | Enterprise deals (e.g., Space Force) | Angel investor | Former pro athlete

    Sales Boston Bentley University '11
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    Experience
    Vanta
    Vanta
    Co-Founder, Chief Commerical Officer (Acquired) 2021 - Present (over 5 years)
    Gaming infrastructure platform for defense, education, and enterprise markets.

    Built and led the commercial organization across sales, partnerships, marketing, and... more customer success

    Scaled the business to multi-million annual revenue with 227% three-year CAGR

    - Secured enterprise partnerships (e.g., U.S. Space Force)
    - Built GTM strategy, pricing, pipeline systems, and revenue operations
    - Partnered with CEO on company strategy, operating cadence, OKRs, and planning
    - Built financial models and investor materials supporting $6M+ fundraising
    Greot Ventures
    Greot Ventures
    Managing Partner 2020 - Present (over 6 years)
    - Invested personal capital in 20+ early-stage startups from Seed to pre-IPO
    - Evaluate companies across market opportunity, product, and founding teams
    Slalom
    Slalom
    Management Consultant 2019 - 2021 (almost 2 years)
    Global consulting firm focused on strategy and digital transformation.

    - Advised enterprise organizations on strategy, operating models, and transformation
    - Built... more OKR frameworks and performance dashboards for a $1.9B ARR organization
    - Designed a multi-year technology transformation roadmap for a $40M company
    Seattle Mariners
    Seattle Mariners
    Player Development 2017 - 2019 (about 2 years)
    Major League Baseball organization.

    - Directed strategy and operations for player development across 300+ personnel
    - Managed a $20M budget across multi-state operations
    -... more Built data-driven player evaluation systems, improving organizational win rates 20%
    Club 9 Sports
    Club 9 Sports
    Vice President 2014 - 2017 (about 2 years)
    Investment bank focused on sports, media, and entertainment

    - Led $1B+ in capital raises and strategic transactions
    - Built financial models and investor materials... more supporting executive decision-making
    - Developed relationships with global sports executives and investors
    New York Mets Organization
    New York Mets Organization
    Professional Minor League Baseball Player 2012 - 2014 (about 1 year)
    Signed as an undrafted free agent and competed in the Mets’ minor league system
    Founder
     
    Employee
    New York Mets Organization, Club 9 Sports, Seattle Mariners, Slalom, Greot Ventures, Vanta
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Education
     
    About
    Achievements

    Co-founded and scaled a technology platform to multi-million dollar revenue (acquired), building the commercial organization and closing enterprise partnerships, including the U.S. Space Force.

    Built GTM systems, operating cadence, and financial models supporting $6M+ in fundraising and expansion into defense and enterprise markets.

    Previously advised enterprise organizations as a consultant at Slalom and executed $1B+ in capital raises and M&A transactions in sports investment banking.

    Directed operations for a 300+ person department and $20M budget with the Seattle Mariners.

    Angel investor in 20+ startups across technology and consumer sectors.

    Former professional baseball player in the New York Mets organization and collegiate All-American.

    Describe the most impressive thing you've done.
    Skills
    GTM Strategy Enterprise Sales Strategy & Operations Strategic Partnerships Sales Operations Strategic Planning Fundraising Cross-Functional Leadership OKRs & Operating Cadence Business Operations Chief of Staff Financial Analysis Startup Scaling
    Locations
    Boston
     
    Q&A
    What's your favorite non-business book?

    Shantaram and The Obstacle Is the Way. Both reinforce resilience, ownership, and calm execution under pressure—principles I rely on when building teams and companies.

    What's your super power?

    Turning ambiguity into execution. I build operating systems, align teams, and turn strategy into revenue.

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