PledgeBay
Founder
Jim Hirshfield
Principal at Springseed Advisory; Previously Sales at GeoEdge, Pagefair, Disqus, 33Across, Tynt, Zemanta, MongoDB, PledgeBay, Wired, WhoWhere, Lycos, Reuters
Principal at Springseed Advisory; Previously Sales at GeoEdge, Pagefair, Disqus, 33Across, Tynt, Zemanta, MongoDB, PledgeBay, Wired, WhoWhere, Lycos, Reuters
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Experience
Tynt
Employee
Employee
Reuters
Employee
PledgeBay
Employee
Whowhere
Employee
Wired Magazine
Employee
Exit
Advisor
Advisor
SpringSeed Advisory
Principal
Fractional Sales & Marketing - Contributor and strategist focused on boosting sales, optimizing marketing, team leadership, GTM strategy, and pipeline management. Representing... more Boltive (Ad Lightning & Privacy Guard), Advalidation.com, AdWallet.io, Quizzly AI, IQzone DSP, and other digital media solutions providers.
Head of Sales, North America
Responsible for the sales of a leading digital ad tech cybersecurity service. Led a team of sales managers securing SaaS licensing deals with enterprises across publishers,... more SSPs, DSPs, and Ad Exchanges.
• Closed the largest sales in the company’s 12-year history – twice.
• Multi-million dollar deals accounting for over 25% of the company's revenue.
• Responsible for signing The New York Times, NPR, Conde Nast, Financial Times, Golf.com, Cox Automotive, Roku, AdColony, MediaMath, and Yahoo.
• Closed the largest sales in the company’s 12-year history – twice.
• Multi-million dollar deals accounting for over 25% of the company's revenue.
• Responsible for signing The New York Times, NPR, Conde Nast, Financial Times, Golf.com, Cox Automotive, Roku, AdColony, MediaMath, and Yahoo.
PageFair
Head of Sales & GM America
PageFair helps publishers mitigate the effects of adblocking. They provide a free analytics tag that measures the extent to which users are blocking ads, and various commercial... more services to message users or restore advertising in a user-respectful manner.
Jim played a major role in educating online media on the intricacies of adblocking - helping PageFair establish product-market fit. He scaled the client base over the last two years and was responsible for the majority of the company's revenue. His many publisher relationships allowed the company to expand it's client base rapidly.
Jim played a major role in educating online media on the intricacies of adblocking - helping PageFair establish product-market fit. He scaled the client base over the last two years and was responsible for the majority of the company's revenue. His many publisher relationships allowed the company to expand it's client base rapidly.
Exit
Head of Publisher Development
Delivering value to online publishers in the form of new audience, increased engagement, and community. We power the conversations across 3 million websites that are visited... more by one billion people a month.
I helped publishers buy the value inherent in the Disqus network. Specifically, overseeing the team that brings publishers on board as advertisers, and frequently pitching them on using Disqus to power their commenting. Earlier in my time at Disqus, I led the team that sold the commenting platform to VIP publishers.
I helped publishers buy the value inherent in the Disqus network. Specifically, overseeing the team that brings publishers on board as advertisers, and frequently pitching them on using Disqus to power their commenting. Earlier in my time at Disqus, I led the team that sold the commenting platform to VIP publishers.
Tynt Multimedia
VP of Business Development
Responsible for establishing relationships with top publishers and providing guidance on marketing, product and feature development.
Jim has established relationships... more with The Wall Street Journal, News Corp, Financial Times, Trinity Mirror, Hearst, MarthaStewart.com, PBS, Turner, Business Insider, Fairfax Digital, Times of India, Answers.com, Aol, NY Times, Bloomberg, Oprah, ESPN, Clear Channel, RollingStone.com, Food.com, and many more in the digital media sector.
Tynt helps publishers gain value from the social nature of "copy & paste". It is one of the top 10 data collectors on the web.
Readers predominantly share content by copying an excerpt, then pasting it (into email, Facebook, a blog post, etc). Tynt provides a link back to the original content to drive traffic to the publisher. A comprehensive dashboard of deep analytics offers insight into the SEO value of these back-links and what excerpted content is the most frequently copied.
Tynt is backed by Panorama Capital, iNovia, Greycroft, Metamorphic Ventures, and prominent angel investors.
Jim has established relationships... more with The Wall Street Journal, News Corp, Financial Times, Trinity Mirror, Hearst, MarthaStewart.com, PBS, Turner, Business Insider, Fairfax Digital, Times of India, Answers.com, Aol, NY Times, Bloomberg, Oprah, ESPN, Clear Channel, RollingStone.com, Food.com, and many more in the digital media sector.
Tynt helps publishers gain value from the social nature of "copy & paste". It is one of the top 10 data collectors on the web.
Readers predominantly share content by copying an excerpt, then pasting it (into email, Facebook, a blog post, etc). Tynt provides a link back to the original content to drive traffic to the publisher. A comprehensive dashboard of deep analytics offers insight into the SEO value of these back-links and what excerpted content is the most frequently copied.
Tynt is backed by Panorama Capital, iNovia, Greycroft, Metamorphic Ventures, and prominent angel investors.
Exit
VP of Business Development
Zemanta is a revolutionary new platform for accelerating on-line content production for any web user. They're backed by Union Square Ventures (Fred Wilson), The Accelerator... more Group (Robin & Saul Klein), & Eden Ventures (Peter Jones). Jim worked with them to build their business and revenue in the U.S. - their home base is in Slovenia. 2007 Seedcamp winners.
10gen
VP of Business Development
10gen is the company behind MongoDB, an open source datastore solution in the cloud computing space. The company founders include Dwight Merriman (ex-CTO & Founder of... more DoubleClick) and Kevin Ryan (ex-CEO of DoubleClick). They are funded by Union Square Ventures (Albert Wenger). Jim's responsibilities included executing partner alliances with major hosting companies and other strategic partners. This was a short-term consulting engagement.
SpringSeed Partners
Managing Partner
Business Development & Marketing Services // Advice & Strategy
From Project Incubation to Implementation.
Sales, Marketing & Business Development Consulting... more Services for early-stage digital media companies.
From Project Incubation to Implementation.
Sales, Marketing & Business Development Consulting... more Services for early-stage digital media companies.
Moneyline Telerate
Global Account Manager
Enterprise systems sales and content licensing to global institutions.
Gradience
VP of Sales
XML web services and market intelligence data primarily targeted at Wall Street equity analysts.
PledgeBay.com
Co-Founder & CEO
PledgeBay facilitated charity auctions on ebay. Donors picked their favorite charity and then PledgeBay created a split-screen listing touting the charity and the auctioned... more item (e.g. PDA, guitar, laptop). So instead of just turning old clothes into cash for Goodwill, PledgeBay turned old stuff into cash for donors' pet charities. Kind of obvious now (in a post 9/11 era), but was on cutting edge of socially conscious ventures back in 2000. PledgeBay had strategic alliances with Lycos, NBCi, and CharitableWay.com.
Founder
Employee
Advisor
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About
Achievements
Closing a boatload of alliances with major media properties.
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