Mixfit
Founder, VP of Marketing Communications
As Co-Founder and VP of Marketing at Mixfit, I created the business plan, financial model, marketing strategy & played a pivotal role in the due diligence process - resulting... more in successfully closing two funding rounds and acquisition from RoDSM, a global leader in health and nutrition. I created the messaging, positioning, and branding of Mixfit's products and technology, I led the development of joint marketing communications with key partners for the product unveiling at Vitafoods Europe 2018.
