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    Jeff Brokaw

    Jeff Brokaw

    Chief AI & Marketing Officer. I turn AI into revenue. Certified Chief AI Officer. $850M+ in exits, $185M new business. Fractional. Seed to Series A.

    Co Founder Charlotte
    jeffbrokaw.com
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    Experience
    FaaStrak
    FaaStrak
    Board Member 2017 - Present (almost 9 years)
    Sherlok
    Sherlok
    Board Member 2017 - Present (about 9 years)
    QC Marketing
    Exit
    QC Marketing
    Founder
    ReQuestz Systems
    ReQuestz Systems
    Advisor
    Charlotte Phoenix
    Charlotte Phoenix
    Founder
    Jeff Brokaw
    Jeff Brokaw
    Operating Partner / Fractional Chief AI and Marketing Officer 2021 - Present (over 5 years)
    I embed with technically complex companies, own the AI build and the commercial engine, and hand off a system that runs. One or two engagements at a time.

    Selected... more engagements:

    Technical manufacturer (advanced materials, defense): Built the commercial engine across web, CRM, RevOps, ABM, and answer-engine optimization as one integrated system. Drove $185M in new business, a 31% CAC reduction, and 143 RFIs in 18 months. Authored the narrative behind a $50M Defense Production Act award.

    Financial-marketing agency (publicly traded clients): Directed roughly $10M in annual performance media across top-tier financial publisher relationships, PPC, SEO, and lead generation.

    Energy-backed digital infrastructure: Reframed a speculative crypto-mining venture as bankable energy-backed infrastructure. Authored the GTM strategy behind a $114M institutional raise that came together in under 30 days.

    Premium residential energy storage (publicly traded): Built the challenger position against Tesla Powerwall. Strategy survived three management transitions and an acquisition. Business scaled past $20M.

    AI ecommerce personalization (Belk, El Palacio de Hierro): Led marketing; revenue grew from $1M to over $4M in nine months.
    Tabbris
    Tabbris
    Founder and Director of Entrepreneurship 2017 - 2021 (about 4 years)
    Co-built a 23,500-square-foot innovation hub in Charlotte, NC, supporting 50-plus early-stage startups. Advised founders on positioning, early GTM, and investor readiness.... more Hosted 100-plus events.
    FaaStrak
    FaaStrak
    Co-Founder and CMO / Head of Growth 2016 - 2021 (over 4 years)
    FaaStrak was an AI-assisted lender matching and embedded finance platform that cut time-to-fund 54.5% through automated matching and workflow design.

    Scaled from 0... more to $1M ARR in nine months at 38.1% average month-over-month growth. Led a 15-person team and owned channel P&L.

    Built the commercial engine from zero: positioning, product marketing, lender onboarding, partner distribution, and revenue operations.

    Closed the flagship lender partnership myself, a multi-year revenue-share integration that became the referral engine. Engineered near-zero-CAC partner loops. Platform IP was later acquired.
    Startup Grind
    Startup Grind
    Chapter Director, Charlotte 2014 - 2020 (almost 7 years)
    Chapter Director for Startup Grind Charlotte from 2014 to 2020. Built the chapter to 3,000-plus members. Hosted events, connected founders to capital, and ran the community... more pipeline that fed early-stage operators into the Charlotte startup ecosystem.
    1st Ward Beverage
    1st Ward Beverage
    Investor 2015 - 2020 (almost 5 years)
    1st Ward Beverage Co. is a neighborhood bottle shop that provides a comfortable environment to enjoy craft beer and wine. On our ten rotating taps, we specialize in procuring... more NC beers as well as leading national brands.
    Rock-a-Print
    Exit
    Rock-a-Print
    Co-owner 2015 - 2019 (about 4 years)
    OpTic Gaming (formerly Envy Gaming LLC)
    OpTic Gaming (formerly Envy Gaming LLC)
    Chief Marketing Officer / First Marketing Leader 2016 - 2018 (almost 3 years)
    Employee number five. First marketing leader in the organization's history. Joined during rapid expansion and grew the audience by over 1M fans.

    Built the brand architecture,... more content machine, and digital acquisition infrastructure for what became one of esports' largest organizations: Team Envy and the Dallas Fuel (Overwatch League).

    Built the commercial and brand foundation behind a $35M Hersh Interactive Group investment in 2017. The organization later raised $95M+ total and combined with OpTic Gaming. This is one of the two companies behind my $850M+ in associated exits as an early-team operator.
    ReKTGlobal
    ReKTGlobal
    Founding Go-to-Market and Brand Lead 2015 - 2016 (almost 2 years)
    Pre-seed. Pre-launch. I authored the original go-to-market, brand architecture, and product strategy for the venture that became ReKTGlobal, an esports talent and media company.

    ReKTGlobal... more was acquired by Infinite Reality for $450M in 2022. The brand and commercial foundation I built in 2015-2016 was where it started.
    QC Marketing
    QC Marketing
    Founder and Chief Executive Officer 1999 - 2014 (almost 16 years)
    Founded and scaled a full-service digital marketing agency serving 500-plus clients. Named the number one Web Design Firm in North America in 2012. Exited in 2020.

    This... more is where the technical and commercial instincts ran together at scale for the first time: built the technology, ran the marketing, sold the work, managed the team.
    Founder
    Charlotte Phoenix, QC Marketing
    Employee
    QC Marketing, ReKTGlobal, OpTic Gaming (formerly Envy Gaming LLC), Rock-a-Print, 1st Ward Beverage, Startup Grind, FaaStrak, Tabbris, Jeff Brokaw
    Investor
     
    Incubator
     
    Advisor
    ReQuestz Systems
    Attorney
     
    Board Member
    Sherlok, FaaStrak
    Mentor
     
    Member
     
    Acquired
     
     
    About
    Achievements

    -Top 7 to watch in Charlotte, North Carolina

    http://www.charlotteobserver.com/news/local/article122917639.html

    -Top 25 most important people in Charlotte’s startup community

    https://www.charlotteagenda.com/24119/the-25-most-important-people-in-charlottes-startup-community/

    -2015 Top Tech, Media and Entertainment VC-USA

    http://issuu.com/aiglobalmedia/docs/wf_alternative_investment_awards_20/114?e=15629828/13187490

    -Top North America Web Design Firm of 2012 by Which Web Design

    Describe the most impressive thing you've done.
    Skills
    Artificial Intelligence GTM Strategy Marketing Strategy Revenue Operations Brand Strategy Pricing Strategy Product Marketing Demand Generation Generative AI SaaS Business Development Performance Marketing ABM Positioning AI Commercialization Fractional Executive Chief AI Category Creation Fundraising Strategy Agentic AI
    Locations
    United States
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