Founder, Founding Partner
Building healthy beverage brands in partnership with leaders in health. LMNT (hydration), Choose Health (meal replacement), Patch (mental wellness)
James Murphy
Founder of nutritious beverage brands.
Angel in natural products, fintech, & emerging VCs
Founder of nutritious beverage brands.
Angel in natural products, fintech, & emerging VCs
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Experience
Founder, CEO
A tasty electrolyte drink with everything you need and nothing you don't... yes, that means lots of salt and zero sugar.
Choose Health
Founder, CEO
Reinventing the senior "nutrition" meal replacement category so you and a loved one can choose health anytime.
Founder
Education
About
Achievements
Are seen in the impact of our brands
Describe the most impressive thing you've done.
Skills
What I'm Looking For
Credentialed and authentic influencers that care about health. Consumer businesses helping drive healthy lifestyles.
Describe what you're looking for in a company.
Locations
Q&A
What's the most useful business-related book you've ever read?
Don't think you can top Thiel's Zero to One
Other awesome ones: Hard Thing about Hard Things, Getting Things Done, Power of Habit, Save the Cat, Technological Revolutions and Financial Capital, Originals.
What's your favorite non-business book?
The Taboo On Knowing Who You Are - Alan Watts