Vivaticket
Senior Sales Executive US and LatAm
Ivette Mendez-Kelly
20+ years of experience delivering revenue and results in leading strategic partnerships, client services, and marketing departments in the Americas.
20+ years of experience delivering revenue and results in leading strategic partnerships, client services, and marketing departments in the Americas.
There was a problem loading your content.
Experience
Call Center and BPO - USA
Strategic Partnerships and Marketing Director
Redesigned, launched and orchestrated Business Development and Corporate Marketing Solutions. * Identified business process improvements and actionable solutions on an ongoing... more basis decreasing costs in 50%. * Built, mentored and led the Corporate Marketing Team improving Business Development lead acquisition strategies while enhancing the company's brand awareness in over 75%. * Created, led and managed inter-departmental collaboration strategies across countries for effective prob
Digital Globe Services Usa
Vice President Client Services The Americas
Modeled and directly supervised the development and execution of Client Services and Strategic Partnerships achieving profitable new business. * Increased revenue by 25% in... more first six months and maintained consistent growth after that of all managed accounts. * Designed and implemented solution-based sales processes resulting in 15% cost decrease. * Managed 40% of the company's Clients for all work allocation, performance management, process re-engineering, best practices and multi-l
Olympusat Usa
Vice President Sales and Distribution and U.S. Hispanic Market
Managed all aspects of customer life-cycle marketing, including local grass root programs implementing nationwide campaigns driving increases in viewership and penetration... more in the market. * Conducted focus groups and implemented findings that led to a customized market-client sales strategy resulting in 70% sales increase, negotiating carriage and distribution of ten Hispanic television networks in the U.S. and Puerto Rico.
Babyfirst Tv Usa
Vice President of Sales Latin America
Latin America the design of the BabyFirst TV's marketing and sales campaigns for new markets. * Successfully gained distribution of the network in Latin America and the U.S.... more reaching over five million subscribers.
Alterna Tv Mexico
Director of Sales and Marketing
Hispanic Market Developed and nurtured strategic partnerships with multi-level clients in the U.S. and Latin America. Conceived and led marketing initiatives to strengthen... more bonds with Hispanic organizations and Latin American Embassies. * Negotiated carriage and distribution of eight Hispanic television networks in the U.S., attaining revenue of $10 million and growing household penetration from 0 to over 6.5 million subscribers in two years.
Fox Television Group
Regional Sales Manager Latin America
Co-founded the Latin America office growing it from five to over 40 employees in three years and successfully orchestrated cross-functional and cross-operational teams in... more the U.S. and Latin America. * Negotiated carriage and distribution of six television networks in North, Central, South America and the Caribbean generating 40% increase in sales.
BBVA Bank- MEXICO
Sr. Advisor
Managed, brokered and executed trades for over 150 accounts and tripled the total value of the managed portfolio to $33 million in 2 years. * Redesigned and launched an innovative... more Stock Brokerage Commercial Model to offer personalized financial proposals aligned with customers' profile. (Detailed experience available in LinkedIn profile) BOARD MEMBERSHIPS SHORTS TV
Employee
Education
About
Achievements
I have opened new markets for several companies in the Americas and have built strategic relationships with key players bringing sustainable and consistent revenue.
Describe the most impressive thing you've done.
Skills
Locations
Q&A
What's the most useful business-related book you've ever read?
Angel, Lean In, Tipping Point
If money were not an issue, what would you be doing right now?
Nothing different. Maybe travel a little more.
What words of advice would you give your younger self?
Listen to your instincts. Keep doing what you are doing. Regrets are a waste of time. No excuses.
What's the most creative thing you've ever done?
Be a working Mom and raise a normal child (at least that's what I think).
Which founders or startups do you most admire?
Those who want to make the world better, despite being told it was not possible.
What's your super power?
What you see is what you get, always.
What's the best way for people to get in touch with you?
Call me.
What words of wisdom do you live by?
Be true to yourself. Work hard. No excuses. No regrets. Luck is distributed early in the morning. Always think, would your parents be proud of you if you did this or that?
What aspects of your work are you most passionate about?
Working with people and solving problems.
What was the most impactful class you took in school?
Marketing in College
What's something you wish you had done years earlier?
Travel the world
What's an obstacle you've overcome?
Being a double minority (woman and Latina) in the workforce
What's your favorite non-business book?
The Fountainhead-Ayn Rand
SEE MORE