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    Heidi Guo

    Heidi Guo

    Cornell ILR'18, Cornell Tech MBA'22. Venture Capital. Building in-game DAO experience.

    Management Austin Cornell University '1...
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    Experience
    IBM
    IBM
    Global Technology Consulting Analyst (Co-op) 2016 (3 months)
    ▪ Applied data visualization techniques on time-series data using Python libraries and predictive modeling to formulate and evaluate digital strategies and solutions in partnership... more with the Global Technology Services unit
    ▪ Collaborated with Engineering & Design teams to create a professional mentorship community for North America hires
    Tigress Financial Partners
    Tigress Financial Partners
    Investment Banking Analyst 2016 - 2017 (2 months)
    ▪ Performed sell-side due diligence research of manufacturing company with ~$150M in revenue by evaluating potential target’s adjusted EBITDA metrics and creating an earn-out... more structure based on expected post-acquisition performance
    ▪ Conducted extensive financial modeling and benchmarking of current audit clients to assess growth opportunities
    ▪ Developed and pitched M&A valuation analyses involving Cash Flow, Accretion/Dilution, and Liquidity Ratios
    Necessary Ventures
    Necessary Ventures
    Venture Intern 2022 - Present (over 4 years)
    Amplifyher Ventures
    Amplifyher Ventures
    Investor Fellow 2022 - Present (over 4 years)
    Big Red Ventures
    Big Red Ventures
    MBA Investment Associate 2021 - Present (over 4 years)
    - Conduct strategic due diligence and deal sourcing
    - Identify and cultivate relationships, and catalyze transactions with prospective tech startups in the B2B Enterprise... more SaaS sector
    - Lead review of potential new investments, including quantitative and qualitative analysis, market and industry research, transaction, and returns modeling
    Maalka
    Maalka
    MBA Intern 2021 (4 months)
    ▪ Conduct ongoing stakeholder interviews to gauge potential usability gaps and distill critical feedback to explore product development opportunities in the sustainability... more and green investment sectors
    ▪ Lead problem definition & solutioning workshops with a team of engineers and designers to guide product features consistent with the strategic goal of advancing sustainability initiatives across real estate investment portfolios
    Curino
    Curino
    Technical Product Manager 2020 - 2021 (5 months)
    ▪ Executed agile development of custom commercial portfolio insights reports and dashboards (i.e., Deposits Balance Growth) to improve precision pricing decisions while identifying... more retail customer attrition risks at the account level
    ▪ Spearheaded successful launch of the cloud production environment and locale configuration by authoring process specification documents and implementing functional interfaces, leveraging both DevOps tools and Kafka architecture framework
    ▪ Owned user experience initiative involving 500+ user quarterly surveys, empathy interviews, and UAT focus sessions to identify pain points and capability gaps; presented to executive stakeholders to drive $10M platform investment
    ▪ Scaled proprietary Bank Deposits Analytics module to efficiently monitor the flow of funds among financial products using Switch Balances data to detect and diagnose product cannibalization issues
    Baker Tilly Digital
    Baker Tilly Digital
    Software Strategy Consultant 2018 - 2020 (almost 2 years)
    ▪ Developed a multi-stage growth strategy for large-scale cloud implementation by designing technical product roadmaps and building robust statistical models (i.e., Logistic... more Probability Distribution) to prioritize North America regional pilots
    ▪ Performed customer spend behavior segmentation, identified processor requirements, and conducted customer journey mapping to develop go-to-market and marketing strategy for new installments product with estimated $7M annual rev.
    ▪ Delivered SaaS transformation through analyzing software development organizations’ technology roadmaps and potential alternatives, as well as assessing risks and costs in alignment with re-platforming efforts
    ▪ Accelerated customer adoption of SaaS-based Reporting & Analytics solution by integrating financial modeling and data visualization capabilities into current enterprise data management systems, leading to 20% increase in workflow efficiency
    NASDAQ OMX
    NASDAQ OMX
    People Data Analytics Summer Analyst 2017 (2 months)
    ▪ Developed a multi-dimensional pay equity model using Power BI, involving Salary Positioning Benchmark, Compensation Metrics Statistics, and Interactive Compensation Insights... more to guide quarterly advancement budget planning
    ▪ Managed front- and back-end Workday cloud migration activities by driving global product requirements and building validation scripts to test and reconcile system design pertaining to data mappings and process configurations
    Founder
     
    Employee
    NASDAQ OMX, Baker Tilly Digital, Curino, Maalka, Big Red Ventures, Amplifyher Ventures, Necessary Ventures, Tigress Financial Partners, IBM
    Investor
     
    Incubator
     
    Advisor
     
    Attorney
     
    Board Member
     
    Mentor
     
    Member
     
    Acquired
     
     
    Projects
    Movie Recommendation Algorithm Engine
    Movie recommendation algorithm engine written in Python.
    Social Network for Sustainability
    Social platform for carbon-friendly communities.
    Project manager
    Blockchain gaming NFT
    Helps indie game developers create tradable NFT assets.
     
    Education
     
    About
    Achievements

    Built an extensive, statistical pricing model using SQL and Python to access the impact of advertising expenditure on the commercial banking industry's consumer deposits volume in order to make profitable product management decisions.

    Interviewed Noam Bardin (ex-CEO of Waze, now Google) during a 1.5-hour student-led panel.

    Describe the most impressive thing you've done.
    Skills
    Microsoft SQL Server Microsoft Excel Tableau SQL Agile methodology Business Requirement gathering Data Management Data Migration Due Diligence Enterprise Software Financial Modeling Financial Reporting Forecasting Pricing Project Management Python SDLC Statistics System Design Tableau Software Analytics & Reporting Data Analysis Google Analytics Business Strategy Strategic Planning Business Intelligence Product Development Product Management Product Strategy Product Roadmaps Process Improvement Sales Strategy and Management Product Operations Software Development Growth Strategy and Execution Digital Strategy Rapid Prototyping Wireframes and prototyping Communication Skills Market Research Continuous Deployment Software Testing Feature Prioritization Business Model Innovation Lean Startups User Experience Design Competitive Analysis Strategic Due Diligence Consulting Invision Retail Trello Distribution MBA Real Estate Bloomberg Business Plan Clustering Valuations Apparel Electronics textiles Financial Models Sourcing
    Locations
    New York City San Francisco Pennsylvania Cambridge Bellevue Boston Seattle Los Angeles County New York Baltimore Montreal Chicago Toronto Costa Mesa Westport Los Angeles Berkeley Remote Grand Rapids
     
    Q&A
    What's the most useful business-related book you've ever read?

    My number one recommendation would definitely be Good to Great by Jim Collins. It is a legendary yet practical read that introduces you to the trials and tribulations that companies have gone through to achieve next level of organizational success.

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